Applying digital technology to enhance the value of durian

On the afternoon of September 27, the Farmers' Association of Knuec commune coordinated with the Krong Pac Clean Agricultural Service Cooperative (Krong Pac commune) and DDC Holdings Joint Stock Company to organize a meeting to inform about the results of the implementation of the program of applying digital technology to increase the value of agricultural assets.

Attending were representatives of relevant departments and branches; leaders, cooperatives, farmers in the two communes of Ea Knuec and Krong Pac.

Delegates attending the sharing session.

The program "Application of digital technology to increase the value of agricultural assets" was piloted by DDC Holdings Joint Stock Company in the garden of Mr. Le Van Vinh (member of Krong Pac Clean Agricultural Service Cooperative), with 200 durian trees attached with QR codes.

Through each QR code attached to the tree, consumers and partners can trace the entire life cycle of the product, from information about the growing area, care, fertilization, harvesting to transportation and distribution. This technology ensures transparency, safety and immutability of data, helping to combat commercial fraud and build strong consumer trust.

Delegates visit durian gardens with QR codes.

At the sharing session, delegates were introduced to modern technology solutions, especially Blockchain technology in digitizing agricultural assets, opening up a new direction for the sustainable development of local key products.

This program is within the framework of the project to Digitize Agricultural Assets in the Central Highlands provinces using Blockchain technology. The application of digitalization is expected to bring multi-dimensional benefits to farmers, businesses and state management in the product supply chain and meet the strict standards of international markets.

DDC Holdings Joint Stock Company donated televisions and digital technology application packages to increase the value of agricultural assets.

On this occasion, DDC Holdings Joint Stock Company donated a TV (55 inches) to Krong Pac Clean Agricultural Service Cooperative; donated a Digital Technology Application package to increase the value of agricultural assets to Mr. Le Van Vinh's household, worth 25 million VND.

Source: https://baodaklak.vn/kinh-te/202509/ung-dung-cong-nghe-so-hoa-nang-cao-gia-tri-sau-rieng-8981870/