The pioneering role of local party newspapers in the new era

In the revolutionary press system, local Party newspapers play a particularly important role. As the voice of the Party Committee, government and people of localities, provincial and municipal Party newspapers not only convey the Party's guidelines and policies to the grassroots, but also vividly reflect the reality of life, spread typical examples and effective development models, thereby contributing to fostering endogenous strength, creating motivation for each locality - and the whole nation - to move forward together. This is also one of the main contents of the 30th expanded Conference of Party newspapers of Northern provinces and cities with the theme "Promoting the tradition of Vietnamese revolutionary journalism, pioneering digital transformation, accompanying the country into a new era" hosted by Hanoi Moi Newspaper in Hanoi on May 16, 2025.

Central and Hanoi city leaders visit the Spring newspaper booth of Hanoi Moi Newspaper. *Photo: Viet Thanh*

The bridge between the Party's will and the people's heart in the new era

In the flow of national development, each locality - with its own characteristics, potentials and challenges - is a "cell" that contributes to the overall strength of the nation. With that position, local Party newspapers carry a special mission: Arousing, spreading and nurturing the aspiration to rise from each land, each community and each person.

“The era of the Vietnamese people’s rise” is not only a major strategic orientation of our Party, but also a call for the entire nation to enter a new period of development with the spirit of innovative thinking, promoting internal strength and a strong desire to rise. In the journey to realize that aspiration, the revolutionary press - especially the Party newspaper system - plays an irreplaceable role in arousing, spreading and multiplying the aspiration to rise from each land, each community, each person; it is both a propagandist and an organizer, a leader and a inspirer of development.

The press not only reports and reflects but is also a direct tool to transform the Party's policies into awareness in society. With the advantage of widespread, regular and continuous access, local Party newspapers help: Decode the Party's major orientations on national development in the new period, especially the guiding ideology of General Secretary To Lam on "seven strategic orientations" for the era of rising up; interpret and concretize major concepts (such as green growth, digital economy , sustainable development, socialist rule of law state...) into easy-to-understand, easy-to-remember, easy-to-apply content; spread the spirit of aspiration to rise up, innovation, national self-reliance, build trust and momentum among the people.

From thematic articles, theoretical and practical analysis articles, to discussion programs, investigative reports, good people - good deeds, local Party newspapers have been playing the role of a "practical organizer" on the ideological communication front. Party newspapers not only raise issues and reflect reality but also: Connect initiatives and good models from localities, industries and fields for replication; inspire and believe in new policies, such as administrative unit arrangement, administrative reform, smart urban construction, digital transformation, green growth; promote the synchronous participation of the political system through political activities, seminars, thematic discussions, linking propaganda with the implementation of political tasks...

In the digital information era, where truth and falsehood, right and wrong are intertwined, revolutionary journalism is a solid “ideological shield” that fights against erroneous, distorted, and hostile viewpoints. Thereby, local Party newspapers contribute to firmly protecting the policies, image, and prestige of the Party and State; clarifying the correctness of the strategic orientation of the “era of rising up” through sharp arguments, scientific evidence, and convincing practice; instilling confidence and political courage in cadres, Party members, and people against the impacts of toxic media.

In the development process, local Party newspapers not only talk about socio-economics, but also spread the spirit of national culture, arouse the values of Vietnamese people - one of the pillars of development aspirations. Local Party newspapers honor traditional cultural values, local identity in the integration process. Create a new system of values suitable for the requirements of rapid and sustainable development in a globalized environment, preserve and enhance the "soft power" of Vietnam, through the image of Vietnamese people, culture and intelligence in the international arena.

In the era of national development, local Party newspapers - with their loyalty, bravery, and dedication to the noble goals of the country - must continue to be the pioneering force in creating trust and lighting up Vietnam's aspirations, so that each article is not only information, but also a step accompanying the nation on the path of self-reliance, integration, and prosperity.

Contribute to bringing the capital and the whole country into a new period of development

Hanoi Moi Newspaper - the mouthpiece of the Party Committee, government and people of Hanoi Capital - is one of the leading local Party newspapers in the country in realizing the ideological, political and communication role in the new context. With a tradition of nearly 70 years of establishment and development, Hanoi Moi Newspaper has established a methodical and in-depth way of working, creating a widespread social effect in propagating the "era of rising up" of the nation - especially after the important guiding articles of General Secretary To Lam.

Immediately after the General Secretary published the article “New Development Era - The Era of Rising of the Vietnamese People”, Hanoi Moi Newspaper quickly and creatively launched the column “Vietnam - The Era of Rising” in both print and online newspapers. This is one of the columns that was launched early and systematically, demonstrating a sharp political spirit, the ability to organize professional communication, and closely following the major orientations of the Central Committee.

Hanoi Moi Newspaper not only provides regular news but also develops a weekly propaganda plan, assigns specific tasks to each professional department, increases the density and depth of content, and closely coordinates between print publications, electronic newspapers, and social networks. One of the notable highlights is that the newspaper mobilizes many collaborators who are experts, researchers, leaders, and experienced managers to participate in writing articles, interviewing, and analyzing profound theoretical and practical issues. Many articles such as "Aspiration to rise" (Bang Giang), "Luggage to enter the new era" (Assoc. Prof. Dr. Pham Quang Long), "Private economic development - Faith and hope" (Dr. Vu Dinh Anh) ... have created a great ripple effect in society.

In particular, Hanoi Moi Newspaper also actively propagates and concretizes important resolutions such as Resolution 15-NQ/TW of the Politburo on the development of the capital until 2045, Resolution of the 17th Congress of the City Party Committee, key programs on digital transformation, green growth, administrative reform... The articles not only reflect reality but also contribute to shaping awareness, building social consensus, promoting action throughout the political system and all classes of people.

In parallel, the Hanoi Moi Newspaper also extensively deployed special political activities, such as implementing Instruction No. 160-HD/BTGTU of the Hanoi Party Committee's Propaganda Department on propagating the guiding ideology of General Secretary To Lam. Discussions, seminars, and special topics... were all fully reflected by the companion newspaper, contributing to bringing the spirit of the "era of rising up" into the vibrant life of the capital's political system.

From the way of doing things of the Hanoi Moi Newspaper, we can draw some valuable lessons, which are: Being proactive and sensitive to the political orientation from the Central Government, quickly implementing a methodical, synchronous, focused and key plan. Organizing the editorial office in the direction of linking professional departments, improving the effectiveness of content coordination between platforms. Close coordination between the press - experts - Party committees and people to create a solid propaganda network, rich in criticism and spreading inspiration. Applying digital technology and exploiting the power of multi-platform communication, helping to expand readership and spread positive political messages.

The Hanoi Moi newspaper is demonstrating the pioneering role of local Party newspapers in propagating the new era - not only as a communicator of policies, but also as a person who inspires confidence, fosters aspirations, and orients development thinking - contributing to bringing the capital and the whole country into a new period of development.