As Tet (Lunar New Year) approaches, businesses providing catering services in Ha Tinh are busy preparing, cooking, arranging, and delivering food to customers.
During the busy end-of-year period, many women don't have time to cook or prepare meals for ancestral worship ceremonies. Therefore, in recent years, catering services offering ready-made meals have become a popular choice for housewives due to their convenience, speed, and the reduction of cooking stress.
Various Tet holiday menus are posted on social media by businesses for customers to browse and order.
Ms. Lan Phuong (Ha Huy Tap Ward, Ha Tinh City) shared: “At the end of the year, the workload is heavy. I only finish work on the 28th of the lunar month to clean the house, so I don't have much time to prepare elaborate dishes or cook for Tet. Therefore, for the past few years, I have chosen to order catering services. Besides ordering banh chung (traditional Vietnamese rice cakes), sticky rice with chicken, and fruit platters for the New Year's Eve offering, I also order other Tet dishes such as pickled onions, spring rolls, and pork sausage... Although the ordered feast is more expensive than making it myself, the professional establishments ensure quality and high aesthetic value.”
Responding to customer demand, around the beginning of December in the lunar calendar, businesses post menus of complete wedding feast packages and individual dishes on social media, offering a rich and diverse selection for customers to browse and order. Besides traditional dishes like sticky rice with chicken, pork sausage, banh chung (Vietnamese rice cake), pickled onions, and spring rolls, many establishments also offer unique dishes such as salt-cured chicken and soy sauce-cured veal.
At this time, many establishments have received hundreds of orders for Tet (Lunar New Year) feasts and are busy preparing and delivering them to customers. Most establishments have had to mobilize additional seasonal workers and work at night to meet deadlines. To ensure product quality and fulfill customer orders, many establishments have now closed their orders and stopped accepting new ones.
This Tet holiday, Hong Thanh Kitchen received an order for 500 banh chung (traditional Vietnamese rice cakes).
As a familiar catering address for many customers, Hong Thanh Kitchen (Cao Thang Street, Ha Tinh City) has started delivering orders to customers since the 24th day of the 12th lunar month.
Ms. Nguyen Thi Hong Thanh – the owner of the kitchen – shared: “This Tet holiday, Hong Thanh kitchen received orders for over 200 sets of sticky rice with chicken, 500 banh chung (traditional Vietnamese rice cakes), 600 salt-cured chickens, 400-500 kg of nem chua (fermented pork sausage)... To reduce the workload on the days leading up to Tet, we deliver orders for items that can be kept outside or in the refrigerator for a long time from the 24th to the 28th, while the 29th and 30th mainly focus on sticky rice with chicken, banh chung, and gio (Vietnamese sausage)...”
Along with savory dishes, vegetarian dishes are also a popular choice for many families as offerings and menus for the Lunar New Year. At Nhan Duyen Vegetarian Kitchen (Cao Thang Street, Ha Tinh City), in the days leading up to Tet, the owner and staff are busy compiling orders, preparing ingredients, cooking dishes, and shipping orders to customers.
Ms. Le Thi Dao (Mai Phu commune, Loc Ha district) chose to buy vegetarian food for the Tet holiday offering.
Ms. Nguyen Thi Thuy, owner of Nhan Duyen vegetarian kitchen, shared: “At this time, we have received nearly 100 orders for vegetarian meals, mainly fulfilling orders from the 28th to the 30th of Tet (Lunar New Year). Depending on customer needs, a vegetarian meal costs from 200,000 to 500,000 VND with 7-9 dishes. In addition, this year we also prepare individual dishes, either pre-cooked or pre-processed and frozen, so customers only need to heat or cook them before offering them to the altar or serving them. This year's vegetarian dishes are mainly made from fresh vegetables such as lotus, mushrooms, breadfruit, and vegetarian imitations like ham and shrimp... priced from 30,000 to 50,000 VND per dish.”
Ms. Le Thi Dao (Mai Phu commune, Loc Ha district) – a customer buying vegetarian food – said: “In previous years, I usually ordered entire offering trays, but this year the shop has individual dishes, so I chose them by the item. Because my house is far away and I'm busy with my business, to avoid rushing, I take them home and put them in the freezer. When needed, I just take them out and prepare them for the offering tray.”
The fruit platters that customers frequently order range in price from 500,000 to 1 million VND.
Meanwhile, at fruit and flower shops that take orders for fruit and flower offerings for Tet (Lunar New Year), they are working at full speed to fulfill customer orders. Ms. Tran Thi Hue , owner of Green Garden fresh fruit shop (Xuan Dieu Street), said: “On the 29th and 30th of Tet alone, the shop will have to fulfill more than 160 orders for fruit and flower offerings. The common price range for orders is 500,000 to 1 million VND per offering. To ensure a sufficient supply, we have to import double or triple the usual amount of fruit and flowers each day, with chrysanthemums, dragon fruit, bananas, apples, grapes, pomegranates, etc. Because customers mainly receive orders close to Tet this year, the shop is quite busy. To ensure timely delivery, we are currently mobilizing twice the usual workforce.”
According to business owners, quality, price, and delivery time are crucial requirements when receiving Tet holiday orders. Especially for the offering trays, which represent the sincere devotion of each family to their ancestors, businesses must focus on investing in both quality and aesthetics.
Ngoc Loan
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