Da Nang announces 5 special programs to stimulate tourism at the end of the year

On August 15, the Department of Culture, Sports and Tourism of Da Nang announced a stimulus program to attract tourists to Da Nang city in the last months of 2025 with the theme New Da Nang - New Experience.

Da Nang announced 5 special programs to stimulate tourism in the last 5 months of 2025. (Photo: ANH DAO)

The stimulus program to attract tourists to Da Nang city in the last months of 2025 emphasizes the diversity and richness of tourism products and services of the new Da Nang city, along with the application of digital transformation in all stimulus products and services to bring many new values and experiences to tourists.

Accordingly, the stimulus program to attract tourists to Da Nang city in the last months of 2025 includes 5 special programs and 2 completely new solutions.

5 special stimulus programs include Enjoy Danang - New Multi-experiences; Enjoy Danang - Diverse Experiences; 3 Experience Passports; Event and Festival Tour; "I love Da Nang - I love Da Nang" and Special policies for MICE tourists and wedding tourists in 2025.

Danang beach is crowded with tourists. (Photo: ANH DAO)

These programs apply from August 15, 2025 to March 31, 2026.

Accompanying the program are tourism businesses in Da Nang with preferential packages for tourists in each of these stimulus programs. Special gifts when booking Da Nang travel combos through travel agencies participating in the program.

Da Nang has proposed two completely new solutions including Online Payment Solution for international tourists.

And the experience of the 3 online Danang Passports includes an application integrated with the experience of the 3 online Passports: Danang Food Tour Passport, Danang Heritage Tour Passport, and Danang Green Tour Green Travel Passport.

Da Nang applies digital technology so that tourists can conveniently pay online. (Photo: ANH DAO)

Director of the Department of Culture, Sports and Tourism of Da Nang, Truong Thi Hong Hanh, said: The program is being implemented to contribute to achieving the tourism industry's goal of welcoming more than 17.3 million visitors in 2025, an increase of 15% over the previous year, of which international visitors reached 7.6 million (up 25%), domestic visitors reached 9.7 million (up 8%), with revenue of more than 29.9 trillion VND. VND (up 26%). These are challenging but also hopeful numbers.

According to statistics, in July 2025 alone, accommodation establishments in Da Nang served more than 1.9 million visitors, an increase of more than 15% over the same period last year. Of which, international visitors reached over 600,000, an increase of 11%, while domestic visitors reached more than 1.3 million, an increase of more than 18%.

In the first 7 months of 2025, Da Nang welcomed more than 10.7 million overnight guests, an increase of 18% over the same period in 2024. Revenue reached VND 33,800 billion, an increase of 23%. In particular, the number of international visitors reached more than 4.2 million (up 21%), while domestic visitors reached nearly 6.5 million (up 17.1%). Revenue from accommodation, food and beverage, and travel in the first 7 months of 2025 is estimated at VND 33,800 billion, an increase of more than 23% over the same period in 2024.

CHERRY

Source: https://nhandan.vn/da-nang-cong-bo-5-chuong-trinh-dac-biet-kich-cau-du-lich-dip-cuoi-nam-post900970.html