Mr. Thinh and 4 close friends from Ho Chi Minh City recently had a vacation in Mui Ne in early summer 2025 and said that this was the second time the group returned here this year. According to him, the general feeling was that they were very satisfied with the trips, because traveling on the Dau Giay - Phan Thiet expressway has shortened the time to just over 2 hours. In addition, the sunny weather in this area always supports outdoor activities, so it does not affect the schedule of sightseeing, exploring destinations and having fun on the sea - sand dunes.
Evaluating the results of the first half of 2025, Lam Dong tourism industry commented that tourism and service activities have developed well thanks to favorable conditions such as: Long holidays, nice weather, convenient transportation... With a coastal area, many attractive cultural and sports activities are organized, thereby contributing to attracting a large number of tourists to the locality such as the Basket Boat Racing Festival, Mui Ne Sand Dunes Race, Ta Cu Mountain Climbing Race, Binh Thanh Sand Dunes Race, Mui Ne International Windsurfing Open Race. In addition, there is a series of events "Hello Summer - Summer Fest 2025" including: artistic fireworks, Water Festival, Summer Fashion Fest Fashion Show, Beer Festival...
According to statistics in the first 6 months of this year, the coastal areas of Lam Dong province welcomed nearly 5.54 million visitors (an increase of 18.48% over the same period last year), of which about 280,800 were international (an increase of 35.46%), mainly from the following markets: China, Korea, Russia, Germany, the US, the UK...
Another encouraging sign is that, in the first month of the 2025 summer tourist peak season, the coastal area of the province welcomed more than 1 million visitors/month and is expected to continue to increase in the coming time... Talking to us, Mr. Pham Quang Hau - Executive Director of Sonata Resort & Spa (in Tien Thanh ward) said that the unit recorded positive growth in the summer this year, especially in the segment of individual guests and family groups. Villas with private swimming pools at the resort are almost at maximum capacity, which shows that tourists increasingly prioritize green, private, quiet resort experiences and are willing to pay high for quality services with added value...
In the remaining months of 2025, the province's marine tourism will strive to accelerate towards the number of over 11 million visitors, contributing to the entire Lam Dong tourism industry to complete the annual target of welcoming and serving about 22,438,800 visitors (of which 18,135,000 are staying guests). Accordingly, in the coming time, this area will continue to take advantage of favorable factors in terms of transportation, weather and focus on exploiting the strengths of resort tourism, sports and entertainment on the sea - sand dunes. At the same time, implement a tourism stimulus program in terms of both service price incentives and enhancing experiences for tourists, organizing cultural activities, sports, coastal cuisine... to attract visitors.
Along with that, promote the Lam Dong sea tourism brand, especially with newly formed products such as beaches and coastal amusement parks (Circus Land, Wonderland, Dino Park ...), tourism to explore the "pearl island" Phu Quy in the middle of the ocean. Or organize the Kate Festival in 2025 at the Po Sah Inư Tower relic combined with the Ceremony to announce the Prime Minister's Decision on recognizing the national treasure for the Avalokitesvara statue of Bac Binh ... Besides the efforts to accelerate, Lam Dong sea tourism will also join hands to maintain the image of a "Safe - Friendly - Quality" destination, contributing to developing tourism to become a pillar economic sector of the locality in the new period.
Source: https://baolamdong.vn/du-lich-bien-lam-dong-tang-toc-383141.html
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