According to the An Giang Trade and Investment Promotion Center, from 2021 to present, the unit has actively carried out trade promotion, market development, construction and connection of safe agricultural food supply chains, especially for vegetables and fruit trees of the province. Specifically, it has supported trade connection, connecting supply and demand of goods according to the agricultural value chain between cooperatives (HTX), cooperative groups (THT), enterprises (DN) linked with the system of supermarkets and convenience stores. Strengthening cooperation, regional and inter-regional connection to introduce and sell goods and agricultural products produced according to the value chain, with certification, brand, and origin of goods to penetrate major markets, such as: Ho Chi Minh City, Hanoi and foreign markets, including: China, Thailand, Cambodia...
From 2021 to present, An Giang Trade and Investment Promotion Center has coordinated with relevant departments and units to organize nearly 20 trade promotion and market development events each year, through fairs, markets, product display activities at conferences and forums. Thereby, introducing and promoting OCOP certified products and specialty products of the province with nearly 2,000 display booths, attracting more than 1.364 million visitors and shoppers. Regarding agricultural trade promotion activities in the province, outstanding events have been organized, such as: OCOP product festival and typical goods of provinces and cities in 2021; Chau Doc, An Giang fish sauce festival - Specialties of regions in 2022; Festival of typical and famous products of An Giang and regions in 2023.
An Giang Trade and Investment Promotion Center organizes activities to promote and advertise agricultural products of the province.
Along with that, the unit also presided over the organization of the Southern Traditional Cake Festival - An Giang in 2024 combined with a fair to promote tourism, trade - OCOP products. In particular, it successfully organized the Mekong Connect Forum 2024 in An Giang, including activities to support businesses in displaying, introducing, promoting products, and finding business partners. Within the framework of the event, there was also a seminar on "Developing indigenous resources and local economy through regional linkages in the new competitive context". Organizing a program to promote specialties and typical products of An Giang province in the following localities: Long Xuyen City, Tinh Bien Town, Tan Chau Town, Chau Thanh District, Chau Phu, An Phu, Thoai Son, Tri Ton, etc.
With trade promotion activities outside the province, participated in exhibition booths at events in Ho Chi Minh City, Hanoi, Can Tho City, Bac Lieu Province, Ca Mau Province... Notably, such as: Vietnam Fruit Festival and OCOP Products Exhibition in 2022 in Son La; "On the Wharf, Under the Boat" Fruit Week in District 8 associated with the 2nd Ho Chi Minh City River Festival in 2024; Conference connecting supply and demand between Ho Chi Minh City and provinces and cities in 2024.
Regarding trade promotion activities abroad, the Tinh Bien - An Giang International Trade Fair has been successfully organized in 2021, 2022, 2024, 2025; the Mekong Delta Industry and Trade Fair - An Giang in 2023. The fairs each year have a scale of more than 300 booths of enterprises from Vietnam, Cambodia, Lao People's Democratic Republic, Thailand, with an average turnover of nearly 12 billion VND/session. Thereby, it has supported small and medium enterprises to access the Cambodian market.
With the goal of promoting An Giang agricultural products on the e-commerce platform, An Giang Trade and Investment Promotion Center has coordinated with Shopee Company Limited and TikTok Vietnam Technology Company Limited to support businesses and OCOP entities in doing business and promoting products on the e-commerce platform. In particular, the OCOP Market program on the TikTok platform has attracted 31.6 million visits, sold 17,800 orders, and earned more than 3 billion VND in revenue.
In order to promote and promote trade of An Giang agricultural products more effectively in the coming time, An Giang Trade and Investment Promotion Center will proactively coordinate with sectors and localities to organize conferences to introduce specialized topics on agricultural products, vegetables and fruits in An Giang and Ho Chi Minh City. Review and select areas growing vegetables and fruit trees that meet standards to include in destinations in tour programs and tourist routes serving tourists. At the same time, regularly organize agricultural markets at supermarkets and commercial centers in An Giang and Ho Chi Minh City. Coordinate to guide beneficiaries of policies to support production and consumption linkages, policies to support trade promotion, and market expansion according to current regulations. Support the review and coordination of departments and branches to assess the production and consumption situation to have a plan to develop the market and find output for agricultural products.
Along with that, we will coordinate to carry out information, propaganda and promotion of the province's vegetable and fruit products on the provincial electronic information portal, information portals of provincial and local departments and branches, and press agencies inside and outside the province. Continue to coordinate with the Department of Industry and Trade, the Department of Agriculture and Environment, and industry associations to participate in events, fairs, and conferences connecting domestic and foreign trade to promote and introduce products, and find partners to consume the province's agricultural products...
Source: https://baoangiang.com.vn/xuc-tien-thuong-mai-cho-nong-san-an-giang-a422797.html
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