On the evening of August 1, at Thang Long Imperial Citadel - 19C Hoang Dieu, Hanoi, the "OCOP Export Products Fair" - VIETNAM OCOPEX 2025 officially took place.
This is a national program on trade promotion chaired by the Ministry of Industry and Trade, in coordination with the Ministry of Agriculture and Environment , the Hanoi People's Committee and the Vietnam Cooperative Alliance. The Trade Promotion Agency coordinates with the Central Office for New Rural Area Coordination and the Hanoi Department of Industry and Trade to organize.
VIETNAM OCOPEX 2025 is large-scale with 300 booths of more than 200 exhibitors from 34 provinces and cities across the country: tea, coffee, cashew nuts, handicraft products, medicinal herbs, agarwood, essential oils, turmeric starch, agricultural products and processed foods, bird's nest, beauty products such as shampoo, conditioner...
In particular, this year, in addition to the large participation of booths from provinces and cities across the country, the fair also attracted the participation of international booths from countries such as Peru, Laos, Cambodia, etc.; connecting booths of commercial units.
Speaking at the event, Mr. Nguyen Manh Quyen, Vice Chairman of the Hanoi People's Committee, said: The "One Commune One Product" (OCOP) program has become an important foundation to promote rural economic development, awaken the internal strength of the community, thereby transforming tens of thousands of traditional products.
Currently, Hanoi has evaluated and classified 3,317 OCOP products (the leading locality and accounting for 21.3% of the country), including 6 5-star products, 22 potential 5-star products, 1,571 4-star products and 1,718 3-star products.
“Hanoi City identifies OCOP as not only a rural product, but also a cultural product, a bridge between tradition and modernity, between identity and integration. In the new period, when international economic integration is increasingly deep, OCOP cannot stop at the village scale but must continue to reach out to regional and international markets. We believe that through this Fair, OCOP entities will find potential partners, sign valuable contracts, access new markets and have more motivation to innovate production thinking,” emphasized comrade Nguyen Manh Quyen.
Speaking at the program, Deputy Minister of Industry and Trade Nguyen Sinh Nhat Tan also affirmed: With the advantages and diverse potential of natural resources, climate and unique culture... Vietnam is not only successful in exporting agricultural products, but is also a country with many specialties, products and traditional craft villages, carrying indigenous cultural values, most clearly demonstrated by the image of Vietnamese OCOP products.
The “One Commune One Product” (OCOP) program has been playing a key role in affirming the value of rural products, helping products from all over the country not only get closer to domestic consumers but also reach out to international markets. OCOP products not only have cultural and traditional characteristics but also meet high quality standards, suitable for the needs of domestic and international consumers.
“VIETNAM OCOPEX 2025 is organized to support Vietnamese OCOP entities to promote domestic market development, export key products and OCOP products with national advantages to foreign distribution networks, participate deeply in the global value chain, and proactively integrate into the world economy,” Deputy Minister Nguyen Sinh Nhat Tan shared.
Within the framework of this year's Fair, there will also be events: Seminar: "Application of Digital Transformation in developing OCOP exports"; Forum: Global consumption trends and opportunities for OCOP exports; Connecting trade between Vietnamese enterprises and international importers; Processing dishes from OCOP products...
In particular, at this year's fair, in parallel with the traditional fair, the OCOPEX 2025 Online Exhibition also took place, marking a breakthrough in the application of technology in trade promotion, when it was completely digitized for the first time on the B2B e-commerce platform Arobid.com - a product researched and developed by Arobid's team of technology engineers.
The OCOPEX 2025 online exhibition not only takes place in parallel with the offline event, but also lasts for 1 month afterwards, creating conditions for domestic and international businesses, partners and visitors to continuously access digital booths, search for B2B partners, negotiate, place orders and participate in the effective, transparent and reliable supply-demand connection program (B2B Matching) - all on a single platform.
The combination of a live fair and an online exhibition not only contributes to improving the effectiveness of trade promotion for OCOP products but also opens a new era in promoting local brands to the international market. The cooperation between VIETRADE and Arobid will contribute to building a modern and sustainable digital trade ecosystem, supporting businesses to connect throughout 365 days, even after the event has ended.
Below are some pictures of the OCOP Export Products Fair - VIETNAM OCOPEX 2025:
Source: https://nhandan.vn/vietnam-ocopex-2025-trung-bay-hang-nghin-san-pham-dat-chung-nhan-ocop-post898102.html
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