Black Friday is considered the biggest discount event of the year, when a series of brands simultaneously launch deep discounts. This is also an opportunity for shopping enthusiasts to freely choose products that suit their budget, from fashion , accessories to household appliances and technology (Photo: Manh Quan).
In Hanoi , on streets famous for fashion business such as Chua Boc, Cau Giay or Pham Ngoc Thach..., many stores simultaneously launched a series of attractive promotional programs.
Discounts range from 20% to 80%, with some places even hanging signs saying "Liquidation of the entire store" to attract shoppers on Black Friday (Photo: Manh Quan).
According to Dan Tri reporters' records at noon, in contrast to the bustling scene of previous years, the number of people flocking to the "fashion streets" in Hanoi this year is quite sparse (Photo: Manh Quan).
The scene on Cau Giay and Chua Boc streets is completely different from every year, there are no longer scenes of vehicles blocking the sidewalks or people bustling in and out of stores. Instead, it is deserted, with a few customers stopping by to shop on Black Friday (Photo: Manh Quan).
Many stores had almost no customers, creating a desolate scene on the day of big promotions.
Ms. Minh Ngoc, an employee at a women's fashion store on Chua Boc Street, said: "Compared to last year, the number of customers has decreased significantly. Every year, office workers often take advantage of their lunch break to shop in large numbers, but this year it is very quiet" (Photo: Manh Quan).
Many shop owners believe that the main reason is that shopping habits have shifted strongly to e-commerce platforms. The fact that these platforms continuously hold big sales days throughout the year makes Black Friday no longer have the special appeal it once had (Photo: Manh Quan).
The stalls on the sidewalk with "super cheap" prices only had a few people stopping to look at the goods and then quickly leaving (Photo: Manh Quan).
On Chua Boc Street in the evening, the number of shoppers is somewhat better than at noon, but still far less than the bustling scene of previous Black Friday seasons (Photo: Do Ngoc Luu).
Many stores only had a few groups of customers coming in to choose items, no longer having to jostle and queue like every year, showing that the attraction of the biggest shopping festival of the year in Hanoi is clearly decreasing (Photo: Do Ngoc Luu).
At around 8 p.m., the shopping atmosphere on Chua Boc Street became more lively, but the number of customers was mainly concentrated in a few prominent stores, while many other stores were still quite deserted (Photo: Do Ngoc Luu).
At popular stores, vehicles line the sidewalks, even spilling onto the street, creating a rare bustling scene in the middle of the "fashion street" (Photo: Do Ngoc Luu).
Source: https://dantri.com.vn/kinh-doanh/canh-khac-la-tren-nhung-tuyen-pho-thoi-trang-o-ha-noi-ngay-black-friday-20251128204653292.htm
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