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Cricket Protein in Instant Noodles: Rec Rec's New Vision

(Dan Tri) - Amidst the hustle and bustle of modern life, the Rec Rec brand pioneers product innovation with unique solutions with the goal of health and sustainable environment.

Báo Dân tríBáo Dân trí23/11/2025

Energy levels drop every afternoon, it's not just anyone's problem.

Many young people, students, and office workers use mealtime to complete work on time and have more time for other things. But this trade-off unintentionally creates a paradox: Using mealtime to increase productivity is the very reason for the decline in the quality of that productivity.

According to the National Institute of Nutrition, eating a lot of refined foods with a high glycemic index (GI) will cause mild hypoglycemic episodes, directly leading to a decrease in concentration and fatigue in the mid-afternoon.

Understanding this of the "workaholic" youth, Rec Rec brand has developed a solution: A line of nutritious instant noodles and snacks with cricket protein as the main ingredient.

Đạm dế trong mì gói: Tầm nhìn mới của Rec Rec - 1

Rec Rec nutritious instant noodles with main ingredient being cricket protein (Photo: Rec Rec).

Cricket Protein: High-performance energy source for a productive day

Protein is an important fuel for the body to operate, mostly coming from meat instead of refined foods. Therefore, to be different from the usual instant noodle production, Rec Rec chooses high-quality cricket protein to recharge pure energy for users.

Đạm dế trong mì gói: Tầm nhìn mới của Rec Rec - 2

Cricket protein - 3 times more protein than other proteins and rich in micronutrients (Photo: Rec Rec).

Cricket protein also contains essential amino acids, iron and Omega-3, an energy source that helps increase endurance. Although the main ingredient is cricket powder instead of wheat flour, Rec Rec products have a unique flavor thanks to a modern production line.

Đạm dế trong mì gói: Tầm nhìn mới của Rec Rec - 3

Rec Rec provides convenient, nutrient-rich meals that help the body maintain stable work performance (Photo: Rec Rec).

Delicious and healthy cricket protein noodles production complex from Rec Rec

Rec Rec uses raw materials with guaranteed quality through a completely closed process of raising and confining house crickets (Acheta Domesticus), while using AI technology to control water and air environment problems, completely sterile and clean.

Crickets are carefully cared for with a healthy corn or cereal food source. When the crickets reach maturity, ensuring the highest protein content, they will be put into a processing line that meets FSSC 22000 standards certified by Eurofins - a multinational scientific corporation from Belgium, to fully extract nutrients, ensuring maximum food safety and hygiene.

With a production process that meets strict export standards to demanding markets such as Europe, America, Japan, Korea... Rec Rec cricket protein noodles not only possess nutritional content but the finished noodles also have an eye-catching golden color, are fresh and chewy, ensuring deliciousness thanks to the application of 8-layer heat extrusion technology instead of traditional rolling and cutting.

Đạm dế trong mì gói: Tầm nhìn mới của Rec Rec - 4

Rec Rec applies a closed chain that meets international standards, creating quality nutritional solutions (Photo: Rec Rec).

Rec Rec’s closed-loop production line is also a new testbed for a sustainable food model. Rec Rec can produce high-quality nutritional solutions with impressive environmental indicators: Using 2,000 times less water, requiring 200 times less farm space than conventional standards, harvesting time 100 times shorter, and consuming 10 times less feed than cows, pigs, and chickens.

In this way, Rec Rec has proven that: Convenient food can go hand in hand with quality and health. The brand is leading the trend of "fast food but clean and nutritious", positioning itself as a companion of the young generation.

Source: https://dantri.com.vn/kinh-doanh/dam-de-trong-mi-goi-tam-nhin-moi-cua-rec-rec-20251122151447736.htm


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