Connecting product consumption helps women access many potential markets

To help women members start successful businesses, the Provincial Women's Union (VWU) has directed all levels of the Union to pay attention to and focus on supporting collective economic models managed by women and connecting and consuming products of individual households to bring in a stable source of income.

Booth introducing typical agricultural products of Tanh Linh women

At the end of May, the Provincial Women's Union held a preliminary review of Project 938 "Propaganda,education , mobilization, and support for women to participate in solving some social issues related to women" phase 2 and a summary of Project 939 "Supporting women to start businesses" phase 2017 - 2025. Notably, in the series of related activities at the conference, the Union dedicated a large space to display and introduce typical products made by women in 10 districts, towns, and cities. These are products that have gained a foothold in the market thanks to women's start-up competitions in recent years and also agricultural products produced and consumed by women for daily meals.

Products produced by women of Tuy Phong district.

The connection and introduction of products, whether at small conferences, large conferences, fairs, trade promotion programs, etc., inside and outside the province, including abroad, are all aimed at trading, offering products, connecting with consumers and units and businesses about the quality of products produced and owned by members and women.

Agricultural products of Duc Linh district

Since 2017, Project 939 “Supporting Women to Start a Business” has been implemented to empower women to be bold, confident, and creative in asserting themselves in their families as well as in society. Not only do they maintain and create new products from locally available materials, but they are also smart enough to connect and consume products, creating stable income and jobs for many rural workers.

Typically in Duc Linh, many cooperatives and cooperatives co-managed by women have "reached out" outside the province. These include the Tra Tan Safe Vegetable Cooperative, which signed a contract with Do Nguyen Minh Company Limited (Xuan Loc District, Dong Nai Province), the Duc Hanh "quilt sewing" cooperative in association with Mekong Quilt Sewing Company, the "Handicraft weaving" group in association with Binh Minh Company (Thu Duc - Ho Chi Minh City), and with traders at wholesale markets in the province and Da Lat market, markets in Ho Chi Minh City, and Nha Trang market to consume lotus seeds and peanuts from Sung Nhon commune.

Ham Tan District Women's Union at the booth introducing typical products of the district.

In addition, in 2024, the Association welcomed a delegation from the Women's Union of Ca Mau province to visit the Tien Phat Safe Vegetable Cooperative model (village 5, Vu Hoa commune). Thereby, introducing and exchanging experiences in the clean vegetable farming model and promoting many advantageous products of Duc Linh made by women with quality and efficiency in business, creating a spreading effect and connecting consumption with many consumers.

Promote and distribute products from conference programs and exhibition activities

In Ham Tan, the District Women's Union has instructed the Union branches to promote and introduce products through the Facebook channel of the Union branches. From this channel, dozens of tons of pumpkin, dried cashews, longan, bird's nest and other raw foods and green vegetables of all kinds are consumed quickly. Currently, the model of "Women's group promoting and connecting business ideas" in Thang Hai commune continues to be maintained to promote local fruit products to tourists...

Women members account for a large proportion of the agricultural labor force and play an important role in the supply and consumption of products. To promote the role of women in participating in the agricultural product chain, the Women's Union at all levels in the province affirmed that they will continue to strengthen propaganda work and create suitable models in the new conditions to promote the connection of safe product consumption for enterprises, cooperatives, and production and business households owned by women. At the same time, expand the network of connections to support the consumption of agricultural products through promotional activities and introduction of safe products by women; support women in the production and processing of agricultural products and food applying digital transformation and e-commerce...

Source: https://baobinhthuan.com.vn/ket-noi-tieu-thu-san-pham-giup-phu-nu-tiep-can-nhieu-thi-truong-tiem-nang-131131.html