The Department of E-commerce and Digital Economy ( Ministry of Industry and Trade ) recently launched the book "Digital transformation guide for traditional market traders", with the goal of equipping traditional market traders with digital transformation knowledge; sharing experiences and tips for online sales from "successful sellers" and modern sales skills to increase sales.
The handbook is published online at: https://sotay.tieuthuongvietnam.vn. (Photo: Department of E-commerce)
The document is published online at: https://sotay.tieuthuongvietnam.vn. Unlike dry academic documents, this handbook is written in a friendly tone, illustrated specifically through real-life stories of small traders in traditional markets today.
From there, people see themselves in each example, each specific instruction such as: "How to livestream effectively?", "Why do we have to pack goods carefully?" or "How to use e-wallets to receive transfers quickly and safely". Everything is guided step by step, with vivid illustrations, like a hands-on practical class.
The handbook is designed with simple, accessible content, closely following the practical business activities of small traders. (Photo: Department of E-commerce)
In particular, the Digital Transformation Handbook for Traditional Market Traders not only guides the use of TikTok Shop, Shopee, Zalo OA, automatic chatbots or QR code scanning, but also expands people's knowledge on how to manage expenses, track profits and losses, and build personal brands in the digital environment.
Seemingly unfamiliar topics like "AI applications" or "using free sales software" are now explained in a familiar, accessible way, and can even be done on the first day, with just a smartphone.
The handbook is constantly updated to keep up with changes in technology platforms and consumer behavior. (Photo: Department of E-commerce)
This handbook will be continuously updated by the Ministry of Industry and Trade to adapt to changes in technology platforms and consumer behavior. This is an affirmation of a long-term commitment: Small traders will not be left behind in the digitalization journey, but on the contrary, will be accompanied and supported on-site.
In addition, the Ministry of Industry and Trade will also release podcast and short video versions on social networking platforms at: https://tiktok.com/@tieuthuongvietnam
With its widespread spread and application, the Small Business Digital Transformation Program is expected to enhance the business capacity of millions of individual business households, integrate them into the country's digital ecosystem, contribute to the development of e-commerce and promote a modern, fair and sustainable economy .
Source: https://vtcnews.vn/meo-hay-ban-hang-truc-tuyen-cho-tieu-thuong-cho-truyen-thong-ar949343.html
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