MISA shares solutions to accompany Vietnamese enterprises to seize opportunities from Resolution 68-NQ/TW on private economic development

On the afternoon of May 29, 2025, at MISA headquarters, a seminar was held “From global policies to national resolutions: Opportunities for repositioning Vietnamese enterprises” organized by the Hanoi Association of Key Industrial Products Manufacturers (HAMI). Here, MISA gave a presentation on the opportunities for Vietnamese enterprises when Resolution 68-NQ/TW was issued.

The program has the participation of prestigious speakers:

• Mr. Tran Ngoc Anh – President of Vietnam Initiative, Professor at Indiana University (USA)
• Mr. Vu Tu Thanh - Deputy Managing Director of ASEAN region and Chief Representative in Vietnam of the US-ASEAN Business Council (USABC)
• Dr. Bui Thanh Minh – Deputy Director of the Office of Private Economic Research and Development (Department IV)
• Mr. Nguyen Xuan Hoang - Vice Chairman of Board of Directors of MISA JSC
• Mr. Sam Van – Chairman and Director of SRO Partners Company
• Mr. Duc Do – CEO of ETLabs

With guests being CEOs from many domestic enterprises.

The seminar "From global policy to national resolution: Opportunity to reposition Vietnamese enterprises" had the participation of prestigious speakers at home and abroad.

Overview of the seminar

During the discussion, the speakers made many comments related to the international geopolitical situation and identified specific opportunities and challenges for Vietnamese enterprises in the context of many fluctuations and in the context of the State issuing Resolution 68-NQ/TW on private economic development and Resolution 57-NQ/TW on breakthroughs in science, technology, innovation and national digital transformation. In particular, experts also commented that in order to develop in this condition, enterprises need to grow larger and business households need to become more professional. And in particular, enterprises and business households need to apply technology to improve productivity and competitiveness.

Recognizing the role of technology in supporting businesses to innovate and develop, MISA, with its mission of serving society, has been providing solutions to promote digital transformation for businesses and business households in the spirit of Resolution 57-NQ/TW and Resolution 68-NQ/TW. Mr. Nguyen Xuan Hoang - Vice Chairman of the Board of Directors of MISA shared that the solutions developed by MISA integrated with artificial intelligence (AI) not only help units optimize processes, save time, improve productivity but also promote businesses to accelerate on the digital transformation journey to find breakthrough opportunities.

Mr. Nguyen Xuan Hoang - Vice Chairman of MISA Board of Directors shared about MISA's experience in bringing technology products to foreign markets.

For businesses, MISA has successfully researched and developed the MISA AVA artificial intelligence assistant integrated into the MISA AMIS unified enterprise management platform to support all activities in the business. The MISA AMIS platform includes more than 40 specialized applications, helping businesses comprehensively digitally transform core operations such as: Finance - Accounting, Marketing - Sales, Human Resources, Digital Office.

For the marketing field, MISA applies the MISA AVA assistant along with some popular AI tools such as ChatGPT. Canva, Fliki... to write email marketing content and create advertising images, research industries and pain points, and quickly build a set of questions to explore customers.

Analyzing Resolution 68-NQ/TW, Mr. Nguyen Xuan Hoang pointed out opportunities for Vietnamese enterprises.

For the human resources field, MISA AVA assistant also helps reduce manual work and increase HR productivity by 50% through a number of features such as HR performance analysis, profile screening, candidate analysis, automatic drafting of recruitment emails, personalized HR training, etc.

For the business sector, MISA AVA assistant is a solution that helps sales staff save 2 hours per day thanks to the ability to automate work such as automatically drafting quotation emails, building customer approach scenarios, taking notes of important information during the exchange process with customers, thereby increasing the rate of successful sales.

In the field of accounting, MISA AVA assistant helps increase productivity by 5 times, and has the ability to analyze financial data deeply and multi-dimensionally, helping business owners better understand the structure of revenue and expenditure, profits and business trends, thereby supporting analysis and forecasting, helping businesses make strategic decisions based on data, improve operational efficiency and enhance competitiveness.

In the field of customer care, MISA applies AI to build Chatbot MISA AVA to automatically process support requests from customers 24/7, increasing customer care rate by nearly 2 times and shortening support time, helping customers have a more convenient and optimal product experience.

In particular, MISA applies artificial intelligence and smart data to help businesses make data-based management decisions. At the same time, it improves access to loans from banks to develop production and business activities.

For small businesses, MISA develops MISA eShop software to help digitize all operations using just a smartphone. With 3 simple steps: Sales - Collection - Invoice issuance and tax declaration, businesses can easily carry out the sales process. In particular, the artificial intelligence assistant integrated on MISA eShop helps businesses place orders by voice, process and provide a complete order with basic information such as product name, quantity and unit price. After that, businesses can request payment in cash or via QR code. Finally, the software automatically synthesizes data and sends a sample tax declaration to the tax authority right on the phone.

For larger businesses, MISA provides a more advanced solution set including software and hardware, connecting directly with 23,900 accounting and tax experts on the MISA ASP Service Accounting Platform - ready to serve millions of businesses switching to the declaration form. MISA ASP solution helps improve professionalism in financial management, accounting standardization, tax compliance and sustainable development.

In addition to providing technological solutions, MISA also accompanies businesses and business households in digital transformation to achieve financial transparency and increase access to bank loans to develop production and business activities. Through the MISA Lending loan connection platform, business households can easily borrow bank loans with a digital process: 5 minutes to complete the application, 1 day of approval, no collateral required. The disbursement success rate is 10 times higher than the traditional model. To date, MISA Lending has supported the disbursement of more than 22,500 billion VND, contributing significantly to promoting development according to Resolution 68-NQ/TW.

Some other photos at the event:

The seminar was a great success with many opinions and viewpoints being discussed and analyzed, providing a lot of useful information about development opportunities for Vietnamese enterprises in the new context.

The guests were excited to ask questions to the speaker for discussion.

Source: https://www.misa.vn/152319/misa-chia-se-giai-phap-dong-hanh-cung-doanh-nghiep-viet-nam-bat-co-hoi-tu-chu-truong-nghi-quyet-68-nq-tw-ve-phat-trien-kinh-te-tu-nhan/