
Hanoi, March 11, 2025 – The workshop “Corporate Governance in the AI Era: Enhancing Performance with AI and Intelligent Data” was held, attracting nearly 1,000 businesses and experts in economics , finance, and technology.
The seminar was jointly organized by MISA Joint Stock Company (MISA) in collaboration with the Vietnam Software and IT Services Association (VINASA), the Hanoi Young Entrepreneurs Association (HanoiBA), the Hanoi Small and Medium Enterprises Association (Hanoisme), Visa Vietnam, BIDV , and the Institute for Technology Strategy & Innovation (STI), with the aim of focusing on discussing the changes in the economy in the AI era and how to apply this technology to improve business management efficiency.
In his opening remarks at the workshop, Mr. Le Hong Quang – General Director of MISA – representing the organizing committee, emphasized that AI has become a core tool in modern business management. He affirmed: “To effectively apply AI, businesses need to change not only in technology but also in management thinking and long-term development strategies. If we don't act decisively now, we will not only fall behind but also risk being eliminated from this highly competitive game.” Mr. Quang also stressed the significance of the workshop in supporting businesses in accessing practical knowledge and effective AI application strategies.

Representing the sponsoring association, Mr. An Ngoc Thao – Deputy Secretary General of the Vietnam Software and IT Services Association (VINASA) – stated that the association is proud and always ready to sponsor and support MISA as well as other digital technology businesses in developing AI platforms and applications, bringing practical value to the business community.

Opening the program, Dr. Can Van Luc – Member of the National Financial and Monetary Policy Advisory Council, Chief Economist of BIDV – analyzed the global and Vietnamese economic landscape for the period 2024-2025. He noted that global economic growth would slow to 2.7%, inflation would decrease to 2.9% in 2025 (International Monetary Fund – IMF), while global trade is projected to decline slightly to 3.2%. For Vietnam, GDP maintained its growth momentum thanks to a 14.3% increase in exports, a thriving foreign direct investment (FDI) sector, boosted public investment, and a 12.2% recovery in the VN-Index in 2023. However, businesses still face many challenges such as trade fluctuations, financial risks, cybersecurity, and the impact of climate change.

According to him, AI is not just a trend but has become a decisive factor in business performance. A 2024 McKinsey report indicates that 65% of the global workforce has applied generative AI to their work, but only 15% of businesses have seen significant benefits from this technology. The most common AI application areas include marketing (54%), technology (39%), and finance (16%). Businesses need to build long-term AI strategies, manage data, and develop a skilled workforce to fully exploit the potential of this technology.

Echoing Dr. Can Van Luc's sentiment, Dr. Nguyen Viet Long, a PhD in Technology and Economics Management from Seoul National University, emphasized that AI is reshaping modern businesses. The global AI adoption rate increased by 31% year-on-year, helping businesses reduce costs by 21-30% through automation. AI also significantly impacts the labor market, requiring personnel to develop specialized skills, strategic thinking, and master new technologies. Effective AI application can help businesses improve return on investment (ROI), optimize cash flow, and enhance financial risk management capabilities.
To maximize the benefits of AI, according to Mr. Long, businesses need to adapt quickly, invest in human resources capable of mastering the technology, and integrate AI into every operational process. This trend is not limited to technology or finance but also extends to marketing, customer service, content production, and supply chain management. Strategically applying AI will help businesses create a sustainable competitive advantage in a volatile business environment.

Sharing insights on the strategy for applying AI and intelligent data in business management, Mr. Le Hong Quang, General Director of MISA, stated that the percentage of businesses applying AI to management increased from 33% in 2022 to 72% in 2024 (according to IBM, Forbes, and McKinsey). This technology is strongly supporting customer service (56%), cybersecurity (51%), customer relationship management (42%), and content production (40%). Businesses that use data for decision-making can increase their ability to attract customers by 23 times compared to traditional businesses.
The application of AI has helped increase customer service productivity by 1.71 times, reduce staff from 600 to 350 people, and optimize financial processes, automate accounting, and support businesses in accessing capital faster. Currently, 5,000 businesses have been granted loan limits of VND 20 trillion through MISA's AI platform, with a successful disbursement rate four times higher than conventional methods. In 2025, MISA plans to deploy AI Agent – an automated business support tool aimed at significantly increasing productivity and reducing operating costs.
In concluding the discussion, Mr. Quang emphasized that, firstly, AI is an inevitable trend, requiring businesses to quickly adapt to maintain a competitive advantage. Secondly, businesses need to popularize AI in management to improve efficiency, build a data-driven decision-making culture, and accelerate digital transformation with AI-integrated cloud computing platforms. Thirdly, businesses need to continuously review and plan the application of AI in each process to optimize operational and management efficiency.


In the panel discussion " AI & Intelligent Data – The Key to Modern Business Management ," the speakers included: Dr. Can Van Luc – Member of the National Financial and Monetary Policy Advisory Council, Chief Economist, Director of the BIDV Training & Research Institute; Mr. Le Hong Quang – General Director of MISA; Mr. Nguyen Viet Long – Deputy General Director, Consulting, EY Vietnam; Ms. Doan Thi Tich – Deputy Director of the Wholesale Product Policy Department, BIDV; and Ms. Nguyen Thi Hai Binh – General Director of STP Group, moderated by Mr. Nguyen Trung Kien – Director of the Institute for Technology Strategy & Innovation. The speakers discussed and analyzed the role of AI in business management, the division of tasks between humans and AI, and practical experiences in applying this technology to improve management and operational efficiency.
Also within the framework of the event, MISA officially signed a cooperation agreement with Visa – a leading global payment partner – to implement payment solutions for businesses.

Sharing her vision for the joint cooperation between the two parties, Ms. Dang Tuyet Dung – Director of Visa Vietnam and Laos – affirmed: “ The combination of Visa's payment solutions and MISA's business management platform will be a comprehensive tool for businesses to anticipate changes and maximize benefits in the context of Vietnam promoting cashless payments and enhancing transparency in spending.” Visa and MISA are committed to providing tools and solutions that help businesses easily transition to digital payments, manage documents effectively, and ensure compliance with legal regulations.

With over 30 years of experience pioneering the development of technology solutions and partnering with 350,000 customers, MISA is committed to supporting Vietnamese businesses in mastering AI, optimizing management processes, and enhancing competitiveness in the rapidly developing digital economy.
Source: https://www.misa.vn/150825/nang-cao-hieu-suat-voi-ai-va-du-lieu-thong-minh/






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