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Ho Chi Minh City residents excitedly hunt for discounted items up to 80%... 'underground'

On August 29, the Ho Chi Minh City Department of Industry and Trade opened the largest-ever "Branded Goods Promotion - City Sale 2025" event, attracting more than 500 businesses to participate with discounts of up to 80%.

Báo Tuổi TrẻBáo Tuổi Trẻ29/08/2025

Người dân TP.HCM hào hứng săn hàng giảm giá đến 80%... 'dưới lòng đất' - Ảnh 1.

Mr. Nguyen Van Dung, Vice Chairman of Ho Chi Minh City People's Committee (front row, right cover), learns about products that are discounted in the program - Photo: N.TRI

According to records, with a series of discounted products, right after the opening hours, many people and tourists flocked to "underground shopping" at Ben Thanh station of urban railway line No. 1 (Ben Thanh - Suoi Tien). In addition, the shopping centers participating in the program on this occasion also became bustling with a "rain" of promotions, with thousands of products deeply discounted.

The event is considered not only a shopping festival for residents and tourists, but also contributes to creating a vibrant atmosphere to celebrate National Day September 2, while affirming the pioneering role of Ho Chi Minh City in developing trade, services and tourism .

According to the organizers, the "City Sale 2025" program will take place on e-commerce platforms such as Shopee, TikTok, Lazada and directly at 5 locations.

From August 14 to 24, the program will start at Parc Mall. From August 28 to September 7, it will continue at Ben Thanh Station and shopping centers Diamond Plaza, SC VivoCity, and Mega Mall Thao Dien.

In particular, for the first time, the underground shopping space at Ben Thanh station (metro line 1) was put into operation, directly connecting to Vincom Mega Mall Thao Dien.

This year's "City Sale" brings together more than 500 domestic and international brands, spanning many product lines from cosmetics, perfumes, fashion , accessories to household appliances... with discounts of up to 80%, expected to attract 30% - 50% more visitors to shopping malls.

Người dân TP.HCM hào hứng săn hàng giảm giá đến 80%... 'dưới lòng đất' - Ảnh 2.

Shoes, clothes, handbags... are discounted up to 80% by businesses at the program - Photo: N.TRI

Speaking at the program, Mr. Nguyen Van Dung, Vice Chairman of the Ho Chi Minh City People's Committee, said that "City Sale" has become a highlight to stimulate consumption, support businesses, promote cashless payments and promote the image of Ho Chi Minh City as a "shopping destination" in the region.

Ho Chi Minh City hopes that this event will not only help businesses sell products and promote their brands, but also demonstrate their commitment to quality, reputation and service to customers.

Mr. Dung also called on the business community to continue accompanying Ho Chi Minh City, and hoped that people and tourists would actively participate so that "City Sale 2025" truly becomes a shopping - consumption - cultural experience festival, spreading the vitality and spirit of international integration of Ho Chi Minh City.

According to the Department of Industry and Trade, in the first 7 months of the year, total retail sales of goods and consumer service revenue in Ho Chi Minh City reached more than 1 quadrillion VND (up 15.5%). Of which, retail sales of goods reached 554,749 billion VND (up 14.8%). These figures show the strong vitality of the Ho Chi Minh City retail market, promising a breakthrough thanks to stimulus programs such as "City Sale".

Người dân TP.HCM hào hứng săn hàng giảm giá đến 80%... 'dưới lòng đất' - Ảnh 3.

"Rain" of promotions at the underground shopping area of ​​Ben Thanh station - Photo: T.TRUNG

giảm giá - Ảnh 4.

Clothing and fashion are deeply discounted and have a strong image of the September 2nd holiday - Photo: N.TRI

Người dân TP.HCM hào hứng săn hàng giảm giá đến 80%... 'dưới lòng đất' - Ảnh 5.

Many young people choose to buy discounted products at the program - Photo: T.TRUNG

giảm giá - Ảnh 6.

Many cosmetic products are deeply discounted at Vincom Mega Mall Thao Dien - Photo: N.TRI

NGUYEN TRI

Source: https://tuoitre.vn/nguoi-dan-tp-hcm-hao-hung-san-hang-giam-gia-den-80-duoi-long-dat-202508291348289.htm


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