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The billionaires in the village

(GLO) - Despite living in a region still facing many difficulties, thanks to their resilience, thirst for knowledge, and determination to succeed, many Jrai people in Gia Lai have become millionaires, a source of pride for their villages.

Báo Gia LaiBáo Gia Lai18/02/2026

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In 2013, in the middle of Sao Dup village (Bien Ho commune) - where nearly 100% of the population are ethnic minorities - the construction of a spacious two-story house worth over 1.2 billion VND left many people in awe.

The owner of that house is Mr. Jet (born in 1971), whose journey of rising from poverty was achieved through hard work and an unwavering will to learn.

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Mr. Jet (Sao Dup village, Bien Ho commune) earns billions of dong annually from growing coffee, durian, pepper, and passion fruit. Photo: Ha Duy

When they got married, Jet and his wife mainly worked as laborers to make a living. In 1992, he joined others in gold mining in the deep forest, a strenuous and dangerous job, but the income was meager.

At home, his wife took care of the young children, tended the cattle, and did various odd jobs to make ends meet. After a short time, realizing the work was unstable, he decided to return home.

The turning point came in 1993, when he worked as a hired hand for coffee plantation owners in Nam Yang commune, Dak Doa district (formerly). The job not only provided income but also helped him learn the techniques of planting and caring for coffee.

Seeing the lush green coffee plantations and the stable lives of the plantation owners, he harbored a dream of planting coffee on his family's 3 hectares of unused land. From his wages as a hired laborer, he carefully saved every penny to accumulate capital for investment.

“In 1994, with fertilizers and pesticides lent to me by the owners of the plantations where I worked, I boldly planted 3 hectares of coffee. While working as a hired laborer and taking care of my own plantation, I earned about 20 million dong from the first harvest. That was the largest sum of money I had ever earned in my life up to that point,” Mr. Jet recalled fondly.

In the following years, faced with the increasing demands of the market, Mr. Jet continued to learn, gradually shifting towards organic coffee farming. He attended every training course organized by the commune. "If I don't learn, I'll fall behind," he shared.

Thus, to this day, his family owns 3 hectares of coffee intercropped with 1 sao (approximately 1000 square meters) of durian, nearly 1 hectare of rice, 4 sao of passion fruit, and 200 pepper plants… In 2024, the coffee plantation yielded about 10 tons of coffee beans; combined with other sources of income, after deducting expenses, his family earned a profit of over 1 billion VND.

Mr. Phat, a Front Committee official in Sao Dup village, said: "Despite having a comfortable life, a house, and a car, Mr. Jet remains humble, eager to learn, willing to share his experience with the villagers, and actively contributes to local movements."

Mr. Jet also actively participates in activities initiated by the village and commune. In the village, everyone looks to Mr. Jet as an example to strive to do business and develop their family's economy .

"Don't put all your eggs in one basket."

Ms. Puih H'Anen (Blang 1 village, Ia Hrung commune) is the image of a young millionaire with a flexible and sustainable economic mindset. In 2008, at the age of 18, she got married. Her parents gave her and her husband 1 hectare of land, but they lacked investment capital and had to work as laborers to make a living.

In 2010, the couple boldly mortgaged their land to borrow 50 million VND, and combined with their savings, invested in planting 500 coffee trees, while also raising pigs, cows, and chickens to "use short-term gains to support long-term growth."

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Ms. Puih H'Anen (far left, Blang 1 village, Ia Hrung commune) not only enriched herself but also helped many people in the village find stable jobs. Photo: Ha Duy

Aware of the need to enhance the value of her products, Ms. H'Anen actively participated in agricultural production technical training courses. In 2018, she borrowed another 100 million VND from the bank to buy an additional 4 hectares of land to expand production. She gradually shifted to organic farming methods, intercropping durian and passion fruit in her coffee plantation to diversify risks.

"I also learned from those around me that 'you shouldn't put all your eggs in one basket,' because the yield and prices of agricultural products aren't always stable."

"Currently, my family owns 5 hectares of coffee intercropped with 50 durian trees, 6 acres of passion fruit, 30 pigs, 8 cows, and a flock of about 100 chickens. To ensure proper care of the crops, I employ 8 laborers from the village, who receive a stable monthly salary," said Ms. H'Anen.

Besides focusing on agriculture, the couple also opened a metal door welding workshop. The shop not only provides regular employment for more than 10 workers in the village but also serves as a place for young people to learn the trade. With an annual income of nearly 1 billion VND from farming and the welding workshop, she is known in the village as a young billionaire.

Set an example for the villagers and future generations.

In ethnic minority areas, the role of village elders, village chiefs, and influential figures is extremely important. They serve as a bridge between the government and the people, playing a core role in disseminating information and mobilizing people to implement state policies and laws; building national unity, maintaining security and order, and alleviating poverty.

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Mr. Rơmah Blớt (Klăh 1 village, Ia Hrung commune) is a shining example for his descendants to follow. Photo: Hà Du y

In Klăh 1 village (Ia Hrung commune), Mr. Rơmah Blớt (born in 1955) is the Party Branch Secretary and village elder. For him, to encourage villagers to follow suit, one must first set a good example. Despite being over 70 years old, he remains enthusiastic in both social work and developing his family's economy.

Mr. Blớt's family owns more than 7 hectares of coffee plantations. For many years, he has been cultivating coffee organically. As a result, the yield reaches over 3 tons of beans per hectare, generating an annual income of nearly 1 billion VND.

“Seeing that my organic farming method yielded high results, many people in the village also learned from me and followed suit. Furthermore, for nearly three years, my family and some other villagers have been collaborating with Son Huyen Phat Gia Lai One-Member Limited Company to sell our products, so we feel secure in our production,” Mr. Blớt shared.

Mr. Siu Hnit, Chairman of the Farmers' Association of Ia Hrung commune, said: "Mr. Blớt is a shining example not only for his descendants but also for the entire village to follow. The villagers respect him, always abide by the village's customs and regulations, and work diligently to develop their family's economy."

Source: https://baogialai.com.vn/nhung-ty-phu-o-buon-lang-post580123.html


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