The exhibition takes place from August 7 to August 9 at the Saigon Exhibition and Convention Center (SECC). This is a strategic move by Masan to strongly spread the brand's mission in the journey to elevate Vietnamese agricultural products, bringing safe, internationally-standardized food options to millions of families.

WinEco's eye-catching booth at Vietfood 2025, featuring clean fruit and vegetable products from high-tech farms (Photo: Masan).
At this event, WinEco brings a rich and outstanding product portfolio: organic vegetables, hydroponic vegetables, snack vegetables, baby vegetables (small size), and royal fruits, all grown from a high-tech farm system that meets Organic, VietGAP, and GlobalG.AP standards.
Not only ensuring freshness, these products also clearly demonstrate WinEco's sustainable agricultural philosophy: minimizing environmental impact, optimizing natural nutrition and aiming for a healthy lifestyle for modern consumers. This is not only food, but also a typical product of WinEco's continuous innovation in agriculture.

Visitors learn about WinEco clean vegetable products at Vietfood 2025 (Photo: Masan).

Fresh fruits and vegetables are displayed attractively, attracting many visitors (Photo: Masan).
At WinEco's booth, visitors experienced many interesting and interactive activities throughout to increase connection with the product.
Professional chefs perform live culinary demonstrations: WinEco fresh vegetables are skillfully prepared with famous sauces from Masan Consumer, creating delicious and beautiful dishes.
Product trial: Customers directly experience fresh, clean vegetables and fruits grown at WinEco's high-tech farm. Each piece of fresh, crispy vegetables and each slice of healthy snack leave an unforgettable impression.
Connecting moments: The creative check-in area also attracts many visitors to take photos and receive a WinEco tote bag when sharing the moment on social networks.

WinEco booth attracted a large number of visitors to experience clean vegetables and the unmissable trial activity (Photo: Masan).
Many visitors after experiencing the product left positive feedback, expressing their trust and excitement for WinEco products. Ms. Mai Hanh (34 years old, Hai Ba Trung, old District 3) shared: "It's been a long time since I've tried vegetables and clearly felt the sweet, fresh taste as if they had just been picked from the garden."
Mr. Duc Kien (65 years old, Di An, old Binh Duong) expressed his surprise: "I didn't think vegetables grown with high technology could retain their natural flavor like that, they are truly delicious, clean and nutritious."
Meanwhile, keeping up with the trend of clean eating and healthy living, young people are not only interested in fresh vegetables but also express their interest in the delicious, convenient, and healthy vegetable snack products that WinEco brings to this event. The positive feedback is proof of the product quality and positive influence that WinEco brings to this event.

Visitors check-in to receive gifts at the WinEco booth, spreading the message "Clean vegetables - Healthy living every day" (Photo: Masan).
Speaking at the event, a representative of Masan shared: “WinEco products in particular and Masan consumer products in general always focus on putting consumers at the center. Not only stopping at clean vegetables, we aim for a future where Vietnamese agricultural products become a source of pride and can conquer global markets.”
Among more than 1,400 booths from 20 countries and territories, WinEco stood out as a typical representative of Vietnamese high-tech agriculture, not only providing products that meet international standards, but also inspiring a healthy, sustainable lifestyle.
Participating in Vietfood & Beverage - Propack Vietnam 2025 is not just an event, but an affirmation: WinEco is ready to bring clean Vietnamese vegetables far and wide, reaching the dining tables of millions of families around the world.
WinEco owns 14 farms across the country, providing about 150 varieties of vegetables and fruits to nearly 4,000 WinMart, WinMart+, and WiN supermarkets.
WinEco's fruit and vegetable products all meet VietGAP, Organic and GlobalG.AP standards when applying Japanese self-growing processes, and a different production process when strictly implementing "3 controls" right from the production input and "4 no's" at the product output.
Source: https://dantri.com.vn/kinh-doanh/wineco-mang-khu-vuon-cong-nghe-cao-den-vietfood-beverage-propack-vietnam-2025-20250808134916568.htm
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