Building the brand "Krong Buk durian"

14:31, September 24, 2023

The People's Committee of Krong Buk district has just approved the implementation of the Project on Building and Registering the Protection of the Trademark "Krong Buk Durian" (referred to as the Project) for durian products grown in the area.

The objective of the Project is to build and protect the certification mark “Krong Buk durian” to help improve the level and technique of durian production in the district; contribute to ensuring the legality of durian products originating from Krong Buk district to be circulated in the national market and international markets. Thereby, improving the competitiveness of durian products of Krong Buk district in the market.

The project implementation period is from 12 to 18 months and it is expected that the "Krong Buk durian" brand will be announced during the durian harvest season of 2024. The total budget for the project implementation is 450 million VND, from the science and technology budget allocated in 2023.

Durian farmers in Tan Lap commune (Krong Buk district) are excited because the 2023 harvest will be a good season and have good prices.

To implement this Project, the People's Committee of Krong Buk district directed the People's Committees of communes and towns to strengthen propaganda and widely disseminate regulations on management of codes for growing areas and packaging facilities for agricultural products for export so that organizations and individuals participating in the production and export of agricultural products to China know and comply. At the same time, strictly control Chinese plant quarantine objects in growing areas and packaging facilities that have been granted codes in the locality.

People's Committees of communes and towns need to guide packaging facilities to fully implement technical measures to ensure the cleaning of harmful organisms on goods before export and have a mechanism to monitor the packaging process at packaging facilities in the area.

Up to now, the district has been granted 9 durian growing area codes (area of nearly 150 hectares); the district has been supporting the registration of growing area codes for 18 companies associated with Cooperatives, Cooperative Groups and households, which is 62 growing area codes (with a total area of more than 1,000 hectares).

In addition, in Krong Buk district, there is 1 packaging facility code of SKY OCEAN FOOD Import-Export Company exporting durian to the Chinese market; 3 registered packaging facility codes (waiting for the Plant Protection Department, General Administration of Customs of China to issue packaging facility codes); 24 large-scale durian and fruit purchasing facilities for export.

Hoang An

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