Lai Chau smokeless industry confidently moves towards new direction

At the meeting of the Lai Chau Provincial Tourism Development Steering Committee held on February 21, the echoes of the achievements in Lai Chau tourism development in 2024 were still there. Accordingly, the delegates analyzed and clarified the efforts and results achieved by the tourism industry in 2024. This means that the number of tourists visiting the province has increased dramatically, and total tourism revenue has also increased by 38.3% over the same period.

To date, 20 tourist destinations have been recognized by the Provincial People's Committee, of which Than Uyen district alone will have 3 newly recognized tourist destinations (Nam village, Cung village; Tham Phe village; Pa Khom bay) in 2024. The whole province has 2 international travel businesses in operation and 133 accommodation establishments that meet the minimum requirements for facilities, techniques and services, ready to serve tourists.

Chu Lin plum garden (Tam Duong district) is a "popular" tourist destination in Lai Chau during spring days.

Lai Chau has also gradually learned how to exploit the “lowland” of Northwestern tourism, investing in a focused and key area with the goal of “making tourism an important economic sector in the service sector structure of the province”. This goal is clearly demonstrated through projects, resolutions, and long-term plans on local tourism development through the stages.

Lai Chau has effectively exploited a number of typical tourism products with competitive advantages in the region and the whole country and has brought initial results such as: community tourism with the highlight being the ASEAN community tourism village - Sin Suoi Ho; eco-tourism associated with promoting the value of natural landscapes and scenic spots with the highlight being the Rong May Glass Bridge Eco-tourism Area, the O Quy Ho Heaven Gate tourist area; trekking and hiking tourism products with the highlight "Azalea flower season on the peaks" such as Pusilung at 3,083m high, Putaleng at 3,049m high, Bach Moc Luong Tu at 3,046m high, Ta Lien Son at 2,993m high, etc.

Lai Chau also promotes the use of digital technology applications in communication activities, promoting the image of local destinations and successfully organizing provincial-level cultural, sports and tourism events in major tourist centers such as Ho Chi Minh City and Da Nang City, contributing to promoting and spreading the image and tourism brand of Lai Chau to a large number of domestic and international tourists, making Lai Chau a new destination chosen by many tourists and travel agencies as a place to visit and experience; at the same time, expanding connections with major tourist centers across the country (Hanoi, Ho Chi Minh City, Da Nang, Quang Binh, Binh Dinh...) to reduce dependence on certain markets and limit risks in the new development stage of the local tourism industry.

Rhododendron forests bloom in March every year, attracting visitors from all over.

Sharing with us, Mr. Tran Van Tu - Director of MTV Tu Hanh Phuc Travel Company (Da Nang city) had some interesting things to share when he first came to Lai Chau: I learned about Lai Chau nearly 2 years ago through the Around Vietnam program. Thanks to that, I had a plan to expand the company's market to this new destination. After becoming a guest at the Lai Chau Culture - Tourism Week event in Da Nang, I came to this land. This place "captivated" me with its natural scenery, cool and fresh climate, and the honest and very "emotional" Lai Chau people. After 3 days of self-surveying some places such as: Pusamcap, Si Thau Chai, night market, San Thang market, Lai Chau city park and O Quy Ho tourist area... there is only one word to describe: Lai Chau is as beautiful as a sleeping princess in the forest with many new tourist destinations that need to be discovered". I will dedicate my love for this land with a tour program connecting the Lai Chau - Da Nang market for 3 days 2 nights to sell and introduce to tourists on the occasion of April 30 - May 1 this year.

In 2025, Lai Chau tourism industry aims to welcome over 1.4 million visitors (of which international visitors will reach over 35,000); estimated revenue will reach over 1,136 billion VND. To achieve that goal, Comrade Tong Thanh Hai - Permanent Vice Chairman of the Provincial People's Committee, Head of the Provincial Tourism Development Steering Committee has directly directed the Department of Culture, Sports and Tourism - the main advisory agency for the province on tourism development solutions; assigned the Department of Construction to coordinate with specialized agencies to develop national tourism planning areas; develop plans for tourist destinations and specific implementation roadmaps.

 

Tan Uyen Paradise Resort attracts tourists every year, helping the district increase the number of foreign tourists.

Strengthening learning from experiences in units and localities; developing targets for the Provincial Party Congress resolution on tourism based on reviewing the province's potential advantages, thereby developing a roadmap and solutions to implement the set targets. Strengthening state management of tourism and investment promotion; promoting tourism through the media, promoting the role of social networking platforms, innovating methods of promoting investment attraction...

On the upward development path, hopefully Lai Chau tourism will continue to break through to reach new heights.

Source: https://baolaichau.vn/du-lich/cong-nghiep-khong-khoi-lai-chau-tu-tin-huong-moi-612836