iPhone 17 Pro Max 'sold out' pre-orders in Vietnam

After just one minute, the booth on Apple Vietnam's e-commerce platform was sold out of orange iPhone 17 Pro Max and less than 5 minutes after opening for sale, Apple Store also ran out of stock to deliver on time.

At exactly 7 p.m. on September 12, Apple Vietnam officially opened pre-orders for the iPhone 17 series - a week before the device was delivered to users. Like previous years, despite many compliments and criticisms after the launch, the "sold out" scenario happened very early when pre-orders began. In just a few minutes, the websites of major dealers were unstable, Apple Store Online announced a delay in delivery, and the most anticipated version - the orange iPhone 17 Pro Max - "evaporated" from users' shopping carts.

Meanwhile, on e-commerce platforms such as Shopee and Lazada, the out-of-stock situation happened even faster. Mr. Tuan Anh ( Hanoi ) said he waited every minute until 7 p.m. to place an order on Apple's online store on Shopee. "Only a few dozen seconds passed when I chose the payment method, by the time I clicked Order, the 256 GB iPhone 17 Pro Max in orange was sold out. The silver color also quickly 'cleared the stock' while the blue color remained a little longer, but was also soon no longer available for purchase," Mr. Tuan Anh shared.

Orange iPhone 17 Pro Max sold out minutes after opening for pre-order

Photo: Anh Quan

According to records, the orange iPhone 17 Pro Max with 256 GB capacity sold out the fastest, followed by the larger internal memory version of 512 GB. Notably, the new 2 TB version of this year sold out before the 1 TB model. Meanwhile, the iPhone Air seems to be less popular, and the iPhone 17 256 GB quickly ran out of new colors, leaving only the smoky blue color.

The iPhone 17 Pro (orange, blue) model received less attention from users and was still available after more than 20 minutes of going on sale. The silver color was sold out quite early. Last year, the iPhone 16 Pro Max in desert titanium color also quickly ran out of stock just a few minutes after going on sale on both the e-commerce platform, the company's website and the websites of distributors in Vietnam.

On the official website of Apple Store in Vietnam, the overload happened almost immediately. Mr. Duc Trung (HCMC) said it took 4 minutes to access the website. When ordering the first orange iPhone 17 Pro Max, the delivery date was still September 19. But just 7 minutes later, when ordering the second one, the delivery date was delayed to late September, early October. Many others also soon fell into the situation of delayed delivery to early October.

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The authorized dealer systems (AAR) also recorded a similar "sold out" situation. ShopDunk recorded that the orange iPhone 17 Pro Max 256 GB version was sold out after only 4 minutes of opening for sale. At the same time, the websites of The Gioi Di Dong,FPT Shop, and CellphoneS also fell into a state of difficulty in accessing due to the large number of users. The AARs all confirmed that the Pro Max model accounted for a large proportion of the tens of thousands of orders of each unit.

Every year when Apple launches a new color for the iPhone, users pay attention to this exclusive version because it is easy to distinguish from the old version and is also more fashionable . However, it is not impossible that the appeal of the new color was predicted in advance and the business side proactively released it to the market in small doses to create a scarcity effect, stimulating the psychology of users.

In addition to the annual Pro duo and the newly launched Air model with an ultra-thin design, the standard iPhone 17 also attracted a lot of attention thanks to the improvement of ProMotion screen technology with a 120 Hz refresh rate on this model. This is the most valuable change of this device this year, considered by many users to be "worthy" to change from the previous generations without having to care about the Pro line.

CellphoneS officially opens deposits for genuine iPhone 17 and iPhone Air with a series of great incentives including a 2 million VND voucher when paying by bank card, 0% installment payment - No extra fee - No down payment, upgrade subsidy up to 5 million VND, best old price on the market and additional discount for S-Member. Order from 19:00 on September 12 - Receive goods from 8:00 on September 19. Limited offer, deposit now on the CellphoneS website or call 1800.2097 immediately for support.

Source: https://thanhnien.vn/iphone-17-pro-max-chay-hang-dat-truoc-tai-viet-nam-185250912212452131.htm