Meey Group with technology-based real estate digitalization strategy

On September 10th, the 7th National Innovation Startup Forum took place in Quang Ninh , with the participation of numerous management agencies, experts, investment funds, and technology companies.

This year's theme, "Converging global resources to develop a local innovation and startup ecosystem in the digital economy era," accurately reflects the spirit that Vietnam is pursuing: using innovation and the digital economy as drivers of growth.

According to the Ministry of Science and Technology , by the end of 2024, Vietnam will have over 3,800 startups, ranking third in Southeast Asia after Singapore and Indonesia. The “Southeast Asia Tech Investment” report by Cento Ventures indicates that total venture capital investment in Vietnamese startups in 2023 reached approximately $500 million, reflecting the growing attractiveness of the market.

In his opening remarks, the leader of the Ministry of Science and Technology emphasized: "Innovation not only creates new products but also generates new value for the economy. Technology and data must become the pillars for Vietnamese startups to expand internationally."

Mr. Hoang Minh, Deputy Minister of Science and Technology, delivered a speech at the 7th National Innovation Startup Forum.

Technology and data are the pillars of innovative startups.

Many experts at the 7th National Creative Startup Forum believe that, in the digital age, the success of startups largely depends on their ability to apply technology and leverage data.

According to the World Bank (2023), the digital economy could contribute an additional 1.1-1.3% of Vietnam's GDP annually if implemented correctly.

A Deloitte report (2024) forecasts that by 2030, 10% of global real estate transactions will be conducted on digital platforms. This is clear evidence that technology and data will gradually transform the financial and commercial sectors, as well as reshape traditional fields such as real estate.

Applying technology and leveraging data are key to the success of startups.

Shared international experiences also reinforce this, such as Israel building its position as a "startup nation" by combining research and venture capital; South Korea supporting small and medium-sized enterprises with technology to create momentum; and Singapore becoming a global innovation hub thanks to its open policies and internationalized environment.

Representatives from the Department of Market Development and Science and Technology Enterprises stated that Vietnam aims to have 10,000 effectively operating startups by 2030; mobilize $3 billion in venture capital; rank in the Top 40 of the Global Innovation Index (GII); be in the Top 45 of the StartupBlink ranking; and establish 1 million one-person businesses based on digital platforms. These are ambitious but necessary goals for Vietnam to participate more deeply in the global value chain.

Real estate technology and innovation

Among the participating businesses, Meey Group is a prime example in the proptech sector. Starting as a startup, the company has built a comprehensive ecosystem serving the entire real estate lifecycle, including Meey Map, Meey CRM, Meey Value, Meey 3D, and Meey Atlas…

Mr. Hoang Mai Chung, Chairman of the Board of Directors of Meey Group, shared at the forum: “Starting a business in the real estate technology sector is not simply about creating a transaction platform. The important thing is to build trust through transparent data, verifiable technology, and a management system that meets international standards. This is the foundation for Vietnamese businesses to enter regional and global markets.”

Meey Group is currently collaborating with ARC Group, GEM, BSI, and TUV NORD to standardize governance, implement ESG, and work towards an international IPO plan in the 2025-2026 period.

According to Bloomberg, in 2024, more than 150 international technology companies listed on NASDAQ, raising a total of approximately $17 billion. A Vietnamese company pursuing this goal reflects a trend towards scaling up and adopting global standards.

Leaders of Meey Group attend the 7th National Innovation Startup Forum. (Photo: Meey Group)

Besides its IPO strategy, Meey Group aims to establish itself as a Vietnamese technology company capable of competing regionally. The company focuses on developing products based on data and artificial intelligence, serving investors, financial institutions, and individual customers simultaneously. Through international collaborations, Meey Group aspires to become a link in the digital economy ecosystem, contributing to bringing Vietnamese innovation to the world.

Private enterprises are the driving force of the digital economy.

Resolution 68-NQ/TW of the Central Committee sets a target for the private sector to contribute 60-65% of GDP by 2030. This is considered the foundation for promoting the digital economy to account for approximately 30% of GDP by the same time.

Experts at the forum emphasized that private technology companies will be the pioneering force in realizing this goal, as they possess the ability to innovate quickly, apply data effectively, and connect to global networks.

The 7th National Innovation Startup Forum in Quang Ninh clearly reflects the trend: technology and data are the foundation for the development and integration of Vietnamese startups. International experiences, national goals, and exemplary cases like Meey Group demonstrate a consistent message: innovation must be linked to technology, transparent governance, and a global vision to create sustainable value in the digital economy era.

(Vietnam+)

Source: https://www.vietnamplus.vn/meey-group-with-a-digital-real-estate-strategy-based-on-technology-post1061307.vnp