Meey Group with technology-based real estate digitalization strategy

On September 10, in Quang Ninh , the 7th National Innovation and Startup Forum took place with the participation of many management agencies, experts, investment funds and technology enterprises.

This year's theme "Converging global resources to develop local innovation and startup ecosystems in the digital economy era" reflects the spirit that Vietnam is pursuing: Taking innovation and digital economy as the driving force for growth.

According to the Ministry of Science and Technology , by the end of 2024, Vietnam will have more than 3,800 startups, ranking third in Southeast Asia after Singapore and Indonesia. The “Southeast Asia Tech Investment” report by Cento Ventures said that total venture capital investment in Vietnamese startups in 2023 will reach about 500 million USD, reflecting the growing attractiveness of the market.

In his opening remarks, the leader of the Ministry of Science and Technology emphasized: “Innovation not only creates new products but also creates new value for the economy. Technology and data must become the pillars for Vietnamese startups to reach out to the world.”

Mr. Hoang Minh - Deputy Minister of Science and Technology spoke at the 7th National Innovation and Startup Forum.

Technology and data are the pillars of innovative startups

Many experts at the 7th National Innovation Startup Forum said that in the digital age, the success of startups depends largely on the ability to apply technology and exploit data.

According to the World Bank (2023), the digital economy can contribute an additional 1.1-1.3% of GDP per year to Vietnam if deployed in the right direction.

Deloitte’s report (2024) predicts that by 2030, 10% of global real estate transactions will be conducted on digital platforms. This is a clear demonstration that technology and data will gradually change the financial and commercial industries as well as reshape traditional sectors such as real estate.

Applying technology and exploiting data is the key to Startup success.

International experiences shared also reinforce this, such as Israel building its “startup nation” status by combining research and venture capital; South Korea supporting small and medium-sized enterprises with technology to create resilience; Singapore becoming a global innovation hub thanks to its open policies and internationalized environment.

A representative of the Department for Technology Entrepreneurship and Commercialization Development said that Vietnam aims to have 10,000 startups operating effectively by 2030; mobilize 3 billion USD in venture capital; be in the Top 40 of the Global Innovation Index (GII); be in the Top 45 of the StartupBlink rankings; and form 1 million one-person businesses based on digital platforms. These are ambitious but necessary goals for Vietnam to participate more deeply in the global value chain.

Real estate technology and innovation

Among the participating businesses, Meey Group is a typical representative in the proptech field. Starting from a startup, the business has built a comprehensive ecosystem serving the entire real estate life cycle, including Meey Map, Meey CRM, Meey Value, Meey 3D and Meey Atlas…

Mr. Hoang Mai Chung - Chairman of the Board of Directors of Meey Group, shared at the forum: “Starting a business in the field of real estate technology is not simply about creating a trading platform. The important thing is to build trust with transparent data, verifiable technology and an international standard management system. This is the foundation for Vietnamese enterprises to step into the regional and global markets.”

Meey Group is currently cooperating with ARC Group, GEM, BSI and TUV NORD to standardize governance, implement ESG and aim for an international IPO plan in the period of 2025-2026.

According to Bloomberg, in 2024, there will be more than 150 international technology companies listed on the NASDAQ, raising a total of about 17 billion USD. The fact that a Vietnamese company is pursuing this goal reflects the trend of expanding scale and approaching global standards.

Meey Group leaders attend the 7th National Creative Startup Forum. (Photo: Meey Group)

In addition to the IPO strategy, Meey Group aims to affirm its position as a Vietnamese technology enterprise that is competitive in the region. The enterprise aims to develop products based on data and artificial intelligence, serving investors, financial institutions and individual customers at the same time. Through international cooperation, Meey Group hopes to become a link in the digital economic ecosystem, contributing to bringing Vietnamese innovation to the world.

Private enterprises are the driving force for the digital economy.

Resolution 68-NQ/TW of the Central Committee sets a target of the private sector contributing 60-65% of GDP by 2030. This is considered the foundation to promote the digital economy to account for about 30% of GDP at the same time.

Experts at the forum emphasized that private technology enterprises will be the pioneering force in realizing this goal, because they possess the ability to innovate quickly, apply data effectively and connect to global networks.

The 7th National Innovation and Startup Forum in Quang Ninh clearly reflects the trend: technology and data are the foundation for Vietnamese startups to develop and integrate. International experiences, national goals and typical cases such as Meey Group show a consistent message: innovation must be associated with technology, transparent governance and global vision to create sustainable value in the digital economy era./.

(Vietnam+)

Source: https://www.vietnamplus.vn/meey-group-voi-chien-luoc-so-hoa-bat-dong-san-dua-tren-cong-nghe-post1061307.vnp