Consumers shop at the 2022 Vietnam Regional Specialties Fair held in Hanoi . (Source: VGP News) |
The event is organized to implement cooperation programs of the Hanoi Party Committee and People's Committee with provinces and cities nationwide. At the same time, it strengthens trade promotion activities, supports promotion, introduction and search for output for specialty, characteristic and typical products of localities; agricultural and food products that meet export standards; supports connections between domestic and foreign distribution enterprises and manufacturing enterprises, creating supply chains; sustainable long-term consumption of products in the domestic and export markets.
The fair is held at the Vincom Mega Mall Royal City Trade Center Square - 72A Nguyen Trai, Thanh Xuan, Hanoi with a scale of 4,000 - 4,500 m2. The event will attract about 280 - 300 booths displaying and introducing regional specialties, local specialties, OCOP certified specialties...
The fair is designed, decorated, and staged in general, showing images of regions and areas: Northwest, Northeast, Red River Delta, North Central, South Central, Southeast, Southwest, Central Highlands... divided into spaces: Space to display specialties of provinces and cities across the country; Space to display specialty products, Hanoi OCOP; Space to display products with geographical indication protection; products with export potential to supply distribution chains abroad; Space to display international specialty products of embassies and international organizations of some countries in Hanoi; Space for culinary specialties of the 3 regions; Space for decorative landscapes, stages, welcome gates; Space to demonstrate products; promote tourism and culture; Space for transactions, connecting production units with distribution systems (supermarkets, shopping malls, wholesale markets, food chains, restaurants, hotels, e-commerce floors...).
The fair will be attended by representatives of the Department of Industry and Trade, Department of Agriculture and Rural Development, Promotion Centers of provinces and cities; associations, business associations, industries; enterprises, cooperatives, production facilities, craft villages producing and trading in specialty products, typical products, OCOP products... (agricultural products, seafood, processed foods, beverages, spices, gift products...) of regions and areas across the country; a number of embassies of countries in Hanoi.
A representative of the Hanoi Center for Investment, Trade and Tourism Promotion said that the Fair is a good opportunity to effectively implement the campaign "Vietnamese people prioritize using Vietnamese goods". Here, consumers' awareness is raised, their confidence in the quality and brand of Vietnamese products is strengthened; domestic and foreign enterprises, manufacturers and distributors have the opportunity to learn about the market, shopping habits, production capacity, supply capacity, and choose products that meet standards to develop the domestic market and boost the export market.
To ensure that this year's Fair takes place safely and effectively, the Organizing Committee prioritizes selecting enterprises that produce and trade Vietnamese geographical indication products, famous local specialties; products with clear origin, ensuring food safety and hygiene (with Certificates from competent authorities); exported products, new, creative products, beautiful packaging suitable for consumer trends (gathering geographical indication products, local products).
Source
Comment (0)