Vietravel Annual General Meeting of Shareholders 2025 |
From humble beginnings to pioneering position in the tourism industry
The predecessor of Vietravel - Transport Tourism and Marketing Company was established on December 20, 1995 under the decision of the Ministry of Transport (MOT), founded by Mr. Nguyen Quoc Ky. Initially with only 7 employees and modest charter capital, the company gradually developed and expanded its scale. By August 2010, Vietravel was transformed into Vietnam Transport Tourism and Marketing One Member Co., Ltd. In early 2014, Vietravel officially became Vietnam Transport Tourism and Marketing Joint Stock Company. Important milestones such as listing on the Ho Chi Minh City Stock Exchange (code VTR) in 2019 have affirmed Vietravel's strong position in the tourism and travel industry.
In nearly 30 years of establishment and development, Vietravel has expanded its branch system in most major provinces and cities of Vietnam and established representative offices in many countries (USA, France, Australia, Cambodia, Thailand, Singapore, etc.). The company has also invested in many strategic projects to diversify its services. For example, Vietravel Airlines (travel airline) and TripU travel technology platform are testaments to the group's relentless efforts to innovate. These achievements create a solid foundation for Vietravel to confidently move towards the stature of a leading multinational travel company.
Positioning strategy for the first multinational tourism brand in Vietnam
At the 2025 Annual General Meeting of Shareholders, the Board of Directors of Vietravel approved the decision to adjust the company name. Accordingly, Vietnam Tourism and Transport Marketing Joint Stock Company (Vietravel) will officially be named “Vietravel Tourism Joint Stock Company.” The shortened name aims to simplify the brand identity system and emphasize the core nature of tourism services. Vietravel's Board of Directors said that this decision stems from the group's entrepreneurial spirit and long-term strategic vision, preparing for a new, stronger development phase.
The name change is associated with many important strategic meanings. This is not only a step forward in form but also demonstrates Vietravel's determination to:
- Brand synchronization in the new development stage: A short, easy-to-remember name helps create consistency in all of the company's media publications. This synchronization enhances Vietravel's brand recognition in the domestic and international markets.
- Expanding its position in the international market: The shortened business name and the tourism element help Vietravel easily approach and build trust with global customers. This is a necessary preparation step for the company to realize its aspiration of becoming a multinational tourism corporation.
- Aspiration to become a Top 100 enterprise leading the Vietnamese economy: The name change affirms Vietravel's sustainable development goals and great vision. The new, simple and impressive name will help the company strengthen its position on the Vietnamese business map, getting closer to the goal of being in the Top 100 leading enterprises, contributing to promoting the country's economy.
Mr. Nguyen Quoc Ky - Chairman of Vietravel Board of Directors spoke
“This renovation is not simply a name change but also affirms Vietravel’s long-term strategic vision and aspiration to reach out to the world. We are proud of the Vietravel brand with nearly 30 years of development, and believe that the new name will continue to help Vietravel strongly integrate into the international market. Our goal is to constantly innovate to firmly move towards a position in the Top 100 leading enterprises of the Vietnamese economy,” said Mr. Nguyen Quoc Ky, Chairman of the Board of Directors of Vietravel.
By changing our name to Vietravel Tourism Joint Stock Company, we affirm our new strategic vision - pioneering innovation for sustainable development. Vietravel will continue to wholeheartedly fulfill its mission of bringing high-class travel experiences, along with our commitment to environmental protection and international integration. Each of our steps is aimed at creating added value for the community and enhancing the position of Vietnamese tourism on the world map. We would like to express our deep gratitude to our customers, partners and the community for always trusting and accompanying us; at the same time, we promise to continue to join hands to build a prosperous and sustainable future for Vietravel and the country's tourism industry.
PV
Source: https://baokhanhhoa.vn/kinh-te/thong-tin-doanh-nghiep/202505/vietravel-chinh-thuc-dieu-chinh-ten-goi-thanh-cong-ty-co-phan-du-lich-vietravel-4b06d23/
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