Untold story about the music "wizard"

One of the reasons for the success of "Anh trai vu ngan cong gai", "Chi dep dap gio", "Anh trai say hi"... is the music producers. Among them, SlimV created a series of emotional sounds for "Anh trai vu ngan cong gai"; Justa Tee always brings surprises to "Anh trai say hi"...

Famous faces

"Music wizard" SlimV is known as a musician and music producer who is a pioneer in combining EDM music and Vietnamese traditional instruments. SlimV's real name is Cao Van Vinh, who studied at the Piano Department of the National Academy of Music. His passion for creating and making music brought SlimV to the "Theory - Composition - Conducting" department and spent 8 years studying there. SlimV made his mark with the program "Anh trai vu ngan cong thorn".

Khac Hung was born in 1992 (younger brother of musician Khac Viet) but is already a veteran producer in the Vietnamese music industry. Khac Hung has proven his ability with a series of hits such as "Sau tat ca", "Yeu", "Con duong toi", "Ghen", "Doi thong". Khac Hung's music receives a lot of attention from young singers and audiences, because this 9X guy always writes things that suit the tastes of young audiences. Khac Hung's lyrics are close to daily life, not exaggerated, not too big. Khac Hung is the person behind the success of young singers such as Nguyen Tran Anh Quan, Min, E rik, Trong Hieu, Miu Le.

Justa Tee has created the attraction for "Anh trai say hi". (Photo: THACH THAO)

If in the past, the producer world only had a few familiar faces, now the list of potential producers is endless. The common point of producers is that they are young and bold in their creativity. All of them are not led or controlled by the audience. Instead, they experiment and bring the audience into their own musical world. The products of the producers all have an exploratory direction, such as DTAP, who exploited folk materials into contemporary music; SlimV, who combined EDM with symphonies; or Justa Tee, who combined many musical genres in one work; or used cinematic materials in music like Hua Kim Tuyen.

Worth the money

Currently, SlimV is one of the highest paid music producers in the Vietnamese music industry, his salary ranges from 2,500 USD to 10,000 USD, depending on the project. For a big project like Thu Minh's song "Phuong Hoang Lua", the cost to pay SlimV is around 10,000 USD.

Artists come to SlimV because he diligently updates and approaches new trends in world music. Not only that, working as a producer, SlimV also gives singers direction according to current trends in the music industry.

Currently, SlimV is a member of SpaceSpeaker and is the producer for many hits such as "Am tham ben em", "Thai Binh mo hoo roi", "Remember me", "Khuon mat dang thuong" (Son Tung M-TP), "Em oi cu vui" (Touliver, SlimV), "Quen anh di" (Binz, SlimV), "The Playah" (Soobin Hoang Son, SlimV)...

To be able to collaborate with DTAP, the singer must carry out a long-term project with many works. DTAP's average price for a song is several hundred million and a project is several billion VND. Well, this is also the right price for DTAP's talent and reputation. It can be said that most producers live in their own works and that creates very real and close emotions, so the high price for hits is completely justified.

There are also producers who charge high prices but fail to create hits. In addition, there are tricks to increase song prices in the producer world. When releasing a new song, the technology of running views to get to the top trending is almost mandatory for singers to be able to extend their influence. In this "technological process", the producer is the beneficiary, because if the song gets to the top trending, the producer will "increase" the price again. From there, it creates a phenomenon, the virtual value of Vietnamese showbiz.

Source: https://nld.com.vn/chuyen-chua-ke-ve-phu-thuy-am-nhac-196250421203653852.htm