Accompanying the "Brave Soldier", Fami Canxi spreads the spirit of toughness to the community

Fami Canxi – a brand of Vietnam Soy Milk Company Vinasoy – is honored to be a companion in the program “Brave Soldiers”. Not only contributing practical nutrition to the participating “role-playing soldiers”, Fami Canxi hopes that through the program, it will contribute to spreading the spirit of physical and mental strength, while inspiring the young generation today to live responsibly and serve the Fatherland.

"Brave Soldier" carries the mission of spreading the brave, humane and beautiful image of the Vietnam People's Public Security soldiers.

Inspiring courage

“Brave Soldier” is the first action-packed reality TV show about the specialized force – the People’s Public Security Forces, directed by the Ministry of Public Security and coordinated by the Department of Political Work and Zeit Media to produce, aiming to celebrate the 80th anniversary of the People’s Public Security Forces’ Traditional Day (August 19, 1945 – August 19, 2025) and the 20th anniversary of the National Day for National Security Protection (August 19, 2005 – August 19, 2025).

Participating in the program are famous male artists such as: Tien Luat, Thanh Trung, Kieu Minh Tuan, Quoc Thien, Ngo Kien Huy, Le Duong Bao Lam, Neko Le, Phan Manh Quynh, Lien Binh Phat, Song Luan, Long Hat Nhai, MONO... with professional support from the Fire Prevention and Fighting Police, Rescue and Mobile Police, etc.

Through challenging situations and real-life tasks, the program hopes to bring a new and profound perspective on the role and significance of the People's Public Security Forces in protecting national security and maintaining a peaceful life for the people. Despite facing countless challenges, they remain steadfast and do not retreat - this spirit has become a strong source of inspiration, fostering national pride and awakening a sense of responsibility for today's young generation of Vietnam.

Accompanying the meaningful program, Fami Canxi is proud to bring a healthy, balanced source of nutrition, thereby helping participating artists become stronger and more steadfast in the face of challenges. Not only spreading gratitude to the Public Security Forces, Fami Canxi also continues to affirm the brand spirit: promoting a balanced, healthy lifestyle from within - both physically and mentally. This is also Fami Canxi's long-term commitment on the journey with the community to nurture a generation of Vietnamese people who are brave, responsible and ready to contribute.

Fami Canxi soy milk boxes promise to give soldiers strength and toughness throughout their journey to conquer challenges.

“We are honored to accompany the program “Brave Soldiers” – a project with profound meaning in honoring the spirit of “forgetting oneself for the country, serving the people” and the silent sacrifice of the People’s Public Security Forces. With Fami Canxi, in addition to the role of a companion unit, we also want to demonstrate our determination in cultivating a healthy, positive lifestyle and inspiring responsible living to the younger generation – those who will continue to write the story of bravery in the new era.” – Fami Canxi representative expressed.

Fami Calcium: 100% sturdy, can withstand thousands of challenges

As one of the pioneering soy milk brands supplementing calcium from seaweed, Fami Canxi provides a "golden" source of nutrition from 100% vegetable protein, combined with vitamin D3 and essential minerals to help strengthen bones. Accompanying the program "Brave Soldier", Fami Canxi not only spreads the message of healthy living - proactive living, but also wants to motivate everyone, especially the younger generation, to take good care of themselves and be ready to contribute positive values to the community.

Nearly 3 decades of accompanying Vietnamese consumers, Vinasoy in general and Fami in particular have affirmed their pioneering and leading position in the soy milk industry in Vietnam. By focusing on improving nutrition from plants, especially soybeans - the "golden" grain of the grain industry, Fami branded products, including Fami Calcium, are always trusted by consumers thanks to their healthy nutritional ingredients, stable quality and safety for consumers' health.

Thanks to that, for 11 consecutive years, Fami has continuously maintained the "Top 2 brands of milk and milk substitutes most purchased in rural areas" (According to Kantar Brand Footprint report 2015 to 2025 - Data from 2014 to 2024 - Rural Vietnam). Not only is Vinasoy a pioneer in developing sustainable raw material areas, it is also applying the Food Safety and Quality Management System according to international standards FSSC version 6. All products are manufactured on modern, closed production lines, with strict control processes from the selection of input materials to output products. Only products that fully meet the declared quality criteria are shipped and delivered to consumers - ensuring peace of mind in every drop of milk.

With Fami Canxi, support the "Brave Warriors" - 100% strong, withstand thousands of challenges!

Throughout the journey of bringing healthy nutrition to conquer customers, Fami Canxi milk boxes have become a familiar name to millions of Vietnamese families thanks to their delicious taste, along with the benefit of making bones stronger by a hundred times. Besides product quality, Fami Canxi is also a pioneering brand that redefines the new generation of "strong youth" - young people who are physically strong and mentally steadfast. Therefore, through the program "Brave Soldier", Fami Canxi hopes to continue to inspire the spirit of courage and daring to devote oneself for everyone to today's young generation.

Join Fami Canxi and watch the program "Brave Soldier" at 8:00 p.m. every Sunday on VTV3 from July 27, 2025 or 8:30 p.m. on the Brave Soldier YouTube Channel.

Source: https://cand.com.vn/Chuyen-dong-van-hoa/dong-hanh-cung-chien-si-qua-cam-fami-canxi-lan-toa-tinh-than-cung-cap-den-cong-dong-i776338/