New driving force in trade and service development

After being established on the basis of merging 7 wards of Hoa Binh province (old), Hoa Binh ward has been affirming its position as an important commercial and service center, contributing to creating a new look for the Northern Midlands and Mountains region. With outstanding potentials and advantages and the strong direction of the local government, Hoa Binh is gradually realizing the goal of becoming an attractive destination, a place where modern services converge and develop sustainably.

Hoa Binh Ward is located in the center, an important traffic hub with an inter-regional road system, especially with a national highway passing through, facilitating the circulation of goods, services and attracting customers. The development space after the merger is expanded, forming a continuous natural corridor, helping to plan technical and social infrastructure conveniently, ensuring unity and connectivity in management.

Hoa Binh has a large population, diverse and increasing consumer demand, creating a large market for many types of services such as shopping, dining, health care, entertainment, education . This is an important foundation for businesses and business households to expand their scale and improve the quality of products and services. In recent years, the trade and service infrastructure system in the area has clearly developed. Markets, supermarkets, and shopping centers have been gradually upgraded and expanded, well meeting the shopping needs of the people. In the first 6 months of 2025 alone, the total retail sales of goods and service revenue in the area is estimated at 11,148 billion VND, contributing greatly to the overall results of the whole city (old). This figure demonstrates the strong vitality of the trade and service sector in the locality.

Vi Hoa Binh Supermarket with tens of thousands of product models, meeting people's shopping needs.

Not only stopping at essential services, Hoa Binh ward also stands out with rich tourism potential. With the poetic landscape of Da River, a unique historical - cultural relic system, modern new urban areas and many large-scale service projects such as HILLTOP golf course, Hoa Binh Square, Da Giang dike walking street..., the locality has favorable conditions to develop ecological, cultural and community tourism. This is the basis for Hoa Binh to aim to become a major tourist center of the region.

Mr. Dang Dinh Son - Permanent Vice Chairman of Hoa Binh Ward People's Committee said: "Hoa Binh Ward has many potentials and advantages in developing trade and services. The local government always accompanies businesses and business households, focuses on simplifying administrative procedures, and provides maximum support to promote investment and business activities to develop in a modern and sustainable direction."

To effectively exploit the potential, Hoa Binh ward has been mobilizing and integrating many programs and projects to develop a synchronous infrastructure system. First of all, in the field of transportation, the ward focuses on upgrading and expanding key routes, improving inter-regional infrastructure, creating favorable conditions for the circulation of goods and attracting investment. At the same time, the locality focuses on building modern commercial areas, ensuring security, order and environmental sanitation in traditional markets, and at the same time encouraging the development of civilized retail models such as mini supermarkets and convenience stores. This is a necessary step to improve service quality, promote consumption of goods, and enhance the competitiveness of local enterprises.

Another highlight is investment in cultural, sports and public service facilities. The ward People's Committee is proposing that the province hand over some projects belonging to the old Hoa Binh province such as the Gymnasium, Stadium, Children's House... to serve the needs of community activities and organize major events. This not only improves the spiritual life of the people but also creates new products and services, attracting tourists and investors.

Ms. Nguyen Van Oanh - Sales Director of Vi Hoa Binh Supermarket, shared: "In recent years, the commercial infrastructure of Hoa Binh ward has changed significantly. The convenient road system and timely business support policies have helped us boldly invest in construction and put the supermarket into operation since 2009. Up to now, the supermarket has expanded its scale and diversified its products, with tens of thousands of product models, mainly essential items, with clear origins and reasonable prices; at the same time, the supermarket always improves the quality of customer service."

In the coming time, Hoa Binh ward aims to develop trade and services into a spearhead economic sector, making an important contribution to the local socio-economic growth. To achieve this goal, the ward focuses on strategic orientations: Building Hoa Binh into a major tourist center of the Northern Midlands and Mountains region, with unique, branded and highly competitive tourism products; shifting from quantity-oriented tourism development to quality-oriented tourism, ensuring professionalism, modernity and integration; developing trade and services in a sustainable direction, diversifying types, especially high value-added services such as healthcare, education, sports, and e-commerce. At the same time, continuing to improve the business environment, simplifying procedures, enhancing dialogue with businesses to remove difficulties and promote investment.

The development of trade and services in Hoa Binh ward not only contributes to improving the material and spiritual life of the people but also creates a driving force to promote the regional economy, spreading to neighboring localities. With determination and clear direction, together with the joint efforts of the government and people, Hoa Binh ward is gradually affirming its position, becoming a bright spot in trade and services of Phu Tho province, contributing to the rapid and sustainable development of the Northern Midlands and Mountains in the new period.

Quoc Minh

Source: https://baophutho.vn/dong-luc-moi-trong-phat-trien-thuong-mai-dich-vu-241071.htm