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Sustainable tourism and agricultural export potential of Son La

On April 26, in Moc Chau town, Foreign Trade University in collaboration with Son La Provincial People's Committee organized the Forum "International trade in the era of growth: Sustainable tourism and agricultural export potential of Son La".

Báo Sơn LaBáo Sơn La26/04/2025

Forum “International trade in the era of growth: Sustainable tourism and agricultural export potential of Son La”.
Delegates attending the forum.

Attending the forum were comrades: Lo Minh Hung, Standing Deputy Secretary of the Provincial Party Committee; Nguyen Thanh Cong, Vice Chairman of the Provincial People's Committee; Associate Professor, Dr. Pham Thu Huong, Vice Principal of Foreign Trade University; leaders of provincial departments, branches and sectors; leaders and lecturers of Foreign Trade University; scholars, researchers, policy makers, enterprises, cooperatives, typical production households operating in the fields of tourism and agriculture in the province.

Comrade Nguyen Thanh Cong, Vice Chairman of the Provincial People's Committee spoke at the forum.

Speaking at the opening of the forum, comrade Nguyen Thanh Cong stated: Up to now, the whole province has over 85,000 hectares of fruit trees and hawthorn trees, the fruit harvest in 2025 is estimated at over 510,000 tons, an increase of 31% compared to 2024. The province is supporting and maintaining 218 growing area codes with a total area of ​​3,142 hectares and 8 export packaging facility codes. Developing 308 safe agricultural food supply chains, with a total area of ​​over 4,500 hectares. Son La focuses on developing fast and sustainable tourism associated with preserving and promoting national cultural identity, tangible and intangible cultural heritage and local products. Promote activities to promote, advertise, build the brand and image of Son La tourism. In 2024, Son La will welcome nearly 5 million visitors, with an estimated revenue of 5,800 billion VND. The position of tourism industry in the socio -economic development of the province is increasingly enhanced.

Delegates discuss at the forum.
Creating dialogue to promote Son La agricultural exports in the new era.

At the forum, experts, scientists, businesses and cooperatives discussed the following contents: Exporting agricultural, forestry and fishery products in the new context, better meeting market regulations; promoting Son La agricultural product exports in the new era; developing sustainable tourism in Son La - challenges and innovative models. Updating market trends, policies and international trade agreements that directly affect agricultural product exports, promoting tourism development associated with international trade and improving the competitiveness of Son La agricultural products. Thereby, providing businesses with solutions and models for sustainable tourism development, building Son La into a prominent destination on the domestic and international tourism map.

Delegates visited the booth displaying agricultural products of Son La province.
Delegates visit the booth displaying tourism products of Son La province.

Through the forum, appropriate policy recommendations are made to support local businesses in improving their market access capacity and effectively utilizing international commitments, especially in the context of increasing emphasis on requirements for quality standards, traceability and sustainable development.

Source: https://baosonla.vn/thoi-su-chinh-tri/du-lich-ben-vung-va-tiem-nang-xuat-khau-nong-san-cua-son-la-RnhPqlJNR.html


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