Apartment prices hit record high: Investors leave Hanoi, pour capital into the South

Apartment prices soar, real estate market "heats up" again

Apartment prices continue to rise across major cities, becoming a top concern for investors. According to the Vietnam Association of Realtors (VARS), the third quarter of 2025 recorded more than 34,000 successful transactions, with an absorption rate of 66%, up 12 percentage points over the previous quarter. Of which, the apartment price segment accounted for more than 66% of total transactions with an absorption rate of up to 81%, much higher than low-rise houses.

New supply reached an absorption rate of 77%, equivalent to 27,000 transactions, showing that apartment prices are still the main driving force behind the entire market. In the first 9 months of the year, the number of transactions reached more than 58,000, double the same period in 2024 - mostly from secondary investment demand, reflecting confidence in the ability to increase apartment prices in the long term.

In the third quarter of 2025, Hanoi continued to hold the leading position with the highest apartment price increase rate in the country, followed by Da Nang and Ho Chi Minh City. Compared to the beginning of the year, the average apartment price increased sharply: Hanoi 96.2%, Da Nang 72.6%, Ho Chi Minh City 56.9%.

Currently, the average apartment price in Hanoi is 78.9 million VND/m², up 5% compared to the previous quarter. In Ho Chi Minh City, the apartment price reached 81.6 million VND/m², while in Da Nang it reached 67.4 million VND/m², up about 7%. The escalation of apartment prices has made the secondary market more active, as many buyers look for available products instead of waiting for apartments to be built in the future.

Apartment prices hit record high: Investors leave Hanoi, pour capital into the South

High apartment prices push capital flow to low-rise segment

The rapid increase in apartment prices has caused some investors to shift to the villa, townhouse and townhouse segment. In the third quarter, the price of low-rise products fluctuated between 50-400 million VND/m², an increase of 5-10% compared to the previous period. Hanoi recorded the strongest increase, especially in projects with a base price of less than 200 million VND/m².

Rising apartment prices have attracted investors' attention, but also made them reconsider their capital flow strategies as profit margins in big cities are narrowing.

According to a report by Batdongsan.com.vn, investment cash flow from the North is shifting strongly to the South. In the first 6 months of the year, 75% of customers looking to buy real estate in Ho Chi Minh City came from investors outside the locality, of which the Northern provinces accounted for 61%.

Apartment prices in Hanoi are currently too high, causing investors to seek opportunities in Ho Chi Minh City - where prices are even lower and infrastructure is developing strongly. The most interested areas are those located in TOD planning or near metro and belt axes, especially in Dong Nai, Binh Duong , Tay Ninh.

Experts say that investors in the North are expecting apartment prices in Ho Chi Minh City to increase as rapidly as in Hanoi in the period of 2023-2024. In addition to the profit factor, they focus on sustainable cash flow from rentals, along with the advantage of increasingly complete infrastructure.

The shift in capital flows between the two ends of the country shows the flexible strategy of Vietnamese investors: they are willing to leave the "peak" apartment price zone to seek higher profit opportunities in areas with more potential.

Source: https://baolamdong.vn/gia-chung-cu-tang-ky-luc-nha-dau-tu-roi-ha-noi-don-von-vao-mien-nam-397322.html