International visitors to Vietnam reach 12.2 million in the first 7 months of 2025

International visitors to Vietnam reach 12.2 million in the first 7 months of 2025 International visitors visit Ho Chi Minh City Central Post Office .

Although July is the low season for international tourism, the number of visitors to Vietnam still recorded an increase of 6.8% compared to June 2025. In particular, the number of visitors from the European market increased sharply by 38%. This positive result is thanks to the effectiveness of the open visa policy and tourism promotion and advertising programs implemented by the Vietnam National Administration of Tourism in coordination with the Ministry of Culture, Sports and Tourism in 6 European countries including France, Italy, Switzerland, Poland, the Czech Republic and Germany.

In terms of means of entry, international visitors arriving by air accounted for an overwhelming proportion of 10.4 million, equivalent to 85.1% of total visitors, up 23.8% over the same period last year. Road transport recorded 1.6 million visitors, accounting for 13.4% and up 15.8%. Meanwhile, sea transport welcomed 183,900 visitors, accounting for 1.5% and up 11.1%.

By market, China continues to be the largest source of visitors to Vietnam with 3.1 million arrivals, accounting for 25.5% of total international arrivals. South Korea ranked second with 2.5 million arrivals, equivalent to 20.7%. The following markets include Taiwan (China): 737,000 arrivals, the United States (522,000 arrivals) and Japan (380,000 arrivals). The top 10 largest markets also include Cambodia, India, Australia, Russia and Malaysia. Russia is currently the largest market sending visitors from the European region, and ranks 9th in the list of leading markets.

In terms of growth drivers, the Asian region recorded an increase of 22.4%, mainly from Northeast Asian markets such as China up 45.7%, Japan up 18.2% and Taiwan (China) up 6%. South Korea alone decreased slightly by 2.5%. Nearby markets in the Southeast Asian region also had positive growth: the Philippines up 99.1%, Cambodia up 54.4%, Indonesia up 12.2%, Malaysia and Singapore both up 8.1%, Thailand up 7.1%. Two potential markets, Australia and India, continued to grow well with increases of 15.1% and 42.5%, respectively.

The European market continued to record positive signals with strong growth in many countries, of which the Russian market increased the most, reaching 156.6%. The markets of the UK, France, Germany, Italy, Spain, Sweden, Denmark, Belgium and Norway increased from 14-26%. Notably, the number of visitors from Poland and Switzerland increased by 44.8% and 15.8% respectively compared to the same period in 2024. This is the result of Vietnam implementing a short-term visa exemption policy within the framework of the tourism development stimulus program in 2025 according to Resolution 11/NQ-CP of the Government.

According to the report of the General Statistics Office (Ministry of Finance), the positive growth of trade and tourism activities has impacted the total retail sales of goods and consumer service revenue in the first 7 months of 2025 to increase by 9.3% over the same period last year. Of which, revenue from accommodation and food services increased by 15% and revenue from tourism and travel increased by 20%. Some provinces and cities recorded high growth rates, including Ho Chi Minh City increased by 19.7%; Da Nang (+18.6%); Can Tho (+14.8%); Hanoi (+12%); Hai Phong (+11%).

According to VNA

Source: https://baothanhhoa.vn/khach-quoc-te-den-viet-nam-dat-12-2-trieu-luot-trong-7-thang-dau-nam-2025-257151.htm