Opening and selling Thanh Ha litchi products at GO! Supermarket System

Opening ceremony, opening sale of Thanh Ha litchi products at GO! system. Photo: Thanh Tan

On this occasion, consumers visiting and shopping at GO! Thang Long, GO! Hai Phong and GO! Quang Ninh supermarkets will have the opportunity to enjoy lychee products purchased directly from the garden in Thanh Ha district, Hai Duong province - the land famous for the "Ancestral Lychee Tree".

A representative of Central Retail Vietnam said that with the commitment to accompany localities in promoting and bringing typical products closer to consumers, Central Retail is always ready to support programs to promote the consumption of Vietnamese fruits, in which lychee is one of the typical fruits.

At GO! Thang Long, GO! Hai Phong and GO! Quang Ninh supermarkets, the supermarket management team will closely coordinate with the purchasing department to promote the consumption of Thanh Ha litchi, contributing to building the brand and expanding the modern consumption channel for the specialty of Hai Duong province.

Signing ceremony of Memorandum of Understanding between Thanh Ha Vegetable and Fruit Company Limited and Representative of GO! System. Photo: Thanh Tan

In addition, Central Retail will reserve the best locations in GO! supermarkets, display eye-catching lychees, and promote and consume them through e-commerce channels, creating favorable conditions for consumers to access Thanh Ha lychee products.

In particular, on this occasion, a Memorandum of Understanding was also signed between Thanh Ha Vegetable and Fruit Company Limited and the representative of GO! System; thereby, promoting cooperation to connect the consumption of Thanh Ha lychee products at the GO! supermarket system.

Immediately after the signing, the opening ceremony of lychee products at the GO! system took place, creating conditions for consumers to choose and enjoy genuine Thanh Ha lychee at the GO! supermarket system, with reasonable prices and the best quality.

According to the Department of Industry and Trade of Hai Duong province, the province currently has about 8,800 hectares of litchi, of which the capital of litchi Thanh Ha accounts for 3,300 hectares with an estimated output of 40,000 tons. The province has 12 growing areas that have achieved GlobalGAP certification and 56 areas that have achieved VietGAP. Hai Duong province is also actively promoting product promotion activities on digital platforms such as Facebook, Zalo, TikTok, etc., helping consumers across the country easily access and buy Hai Duong litchi with quality and safety.

The event runs until June 7.

Source: https://hanoimoi.vn/khai-truong-mo-ban-san-pham-vai-thieu-thanh-ha-tai-he-thong-sieu-thi-go-704792.html