"Eternal Moments" - Promoting Vietnam's image internationally through contemporary art

On the evening of November 8, in Hanoi, the Hanoi Museum organized the introduction of the art program "Eternal Moments". This is a special event to honor the cultural heritage of the capital, arouse the spirit of innovation and creativity and promote the image of Vietnam in the international arena through contemporary art.

The program "Eternal Moments" is part of the Thang Long - Hanoi Festival 2025, directed by the Hanoi Department of Culture and Sports , and hosted by the Hanoi Museum. The event is also part of a series of activities connecting the UNESCO Creative Cities Network, contributing to raising the image of Vietnamese culture in the global space.

Delegates attending the program

Inspired by the thousand-year cultural flow of Thang Long - Hanoi , "Eternal Moment" aims to turn the museum space into a "living heritage stage", where art is not only displayed but also reborn.

According to Mr. Nguyen Tien Da - Director of Hanoi Museum, the program "Eternal Moment" is an aesthetic manifesto for a new stage of development when heritage is no longer behind glass cabinets but is revived through the language of contemporary art, technology and creativity. Through a series of works combining music , dance and visual performance, "Eternal Moment" affirms the role of the museum as a creative institution, both preserving the past and creating new cultural values ​​for the present.

Art program space "Eternal Moments".

With “Eternal Moments”, the focus of Vietnamese art is gradually shifting towards heritage – but with a spirit of creativity and integration. This is a clear sign that the future of Vietnam’s cultural industry will be shaped by indigenous knowledge and creativity – where traditional values ​​are not only preserved, but reborn in a new, deeper and more global form.

The program includes 6 consecutive works: Khoi Thanh - Giao Thoi - Dong Thanh - Song & Hat - Mong Anh - Pho Chieu, performed in a multi-sensory language combining the sounds of bronze drums, acoustic instruments, electronic rhythms and contemporary dance.

Art performances at the program

The fusion of Eastern spirit and Western visual thinking reflects the program's consistent philosophy: "Delving into tradition to meet modernity".

According to Director Nguyen Quoc Hoang Anh, the program "Eternal Moments" is built as an artistic ritual, recalling memories of historical heritage, connecting community spirit and honoring cultural workers, especially archaeological researchers related to the Vuon Chuoi site. The program pursues the spirit of "New Oriental Beauties", placing heritage and indigenous materials in dialogue with contemporary Western art, bringing a 360-degree theatrical experience where the audience becomes a part of the work. The center of the creative concept is the image of the Co Loa bronze drum - a symbol leading the way to Vietnamese consciousness".

The program "Eternal Moments" also marks a special cooperation between Vietnam and Switzerland, with the participation of artist Dominique Barthassat.

"This is a direction that demonstrates a new vision of Vietnamese art - where heritage becomes a source of inspiration for creativity and international integration, affirming indigenous knowledge and creative capacity in the future cultural industry" - Director Nguyen Quoc Hoang Anh emphasized.

In particular, the program "Eternal Moments" also marks a special cooperation between Vietnam and Switzerland, with the participation of artist Dominique Barthassat, who brings contemporary European sounds blended with Vietnamese folk instruments../.

Source: https://bvhttdl.gov.vn/khoanh-khac-vinh-cuu-quang-ba-hinh-anh-viet-nam-tren-truong-quoc-te-thong-qua-nghe-thuat-duong-dai-20251109074213405.htm