Signing more than 30 memorandums of understanding at the Quang Nam OCOP product exhibition event

Closing ceremony of the event “Displaying and introducing OCOP products, Quang Nam agricultural products” on the afternoon of May 18. Photo: PHAN VINH

The event, directed by the Provincial People's Committee, coordinated by the Department of Agriculture and Environment and related units, opened on the evening of May 15 at 24/3 Square, Tam Ky City.

The event aims to promote and introduce more than 350 OCOP products, typical agricultural products of more than 200 entities in the province to consumers inside and outside the province.

In addition, the program also creates conditions for entities to connect with trade, approach distributors, export enterprises, and expand sustainable consumption markets.

Provincial leaders visit product display booths at the opening night. Photo: PHAN VINH

In his closing speech, Mr. Nguyen Xuan Vu - Deputy Director of the Department of Agriculture and Environment said that this year, the exhibition, trade connection and livestream sales activities took place continuously and enthusiastically in ideal weather conditions.

Notably, more than 30 memorandums of understanding were signed at the event, demonstrating the real connection between OCOP product suppliers and distribution and export businesses.

Trade connection conference within the framework of the event. Photo: PHAN VINH

According to Mr. Vu, the booths always attract a large number of people and tourists to visit and shop. Many owners said they sold a large number of products right at the event and received many potential orders.

In particular, livestream sales sessions on social networking platforms attract thousands of followers, opening up a new approach for Quang Nam OCOP products to consumers inside and outside the province.

The livestream program promoting OCOP products in Quang Nam province attracted thousands of views and purchases. Photo: PHAN VINH

“This event is not only about introducing products but also a stepping stone to enhance the OCOP Quang Nam brand, promote domestic market connections and move towards export. We believe that after the event, many OCOP products of the province will have the opportunity to reach further and be more sustainable in the market,” Mr. Nguyen Xuan Vu emphasized.

The Department of Agriculture and Environment also hopes that through this activity, localities and units will continue to improve product quality, improve packaging and design, promote the application of technology in production; at the same time, proactively seek markets, contributing to promoting the development of the rural economy in a sustainable direction.

[VIDEO] - Many outstanding activities at the event "Displaying and introducing OCOP products, Quang Nam agricultural products":

Source: https://baoquangnam.vn/ky-ket-hon-30-bien-ban-ghi-nho-hop-tac-tai-su-kien-trung-bay-san-pham-ocop-quang-nam-3155073.html