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Flamingo's LALA TOWN - A whirlwind of colors stirs up summer across the North

The first street festival organized by the pioneer in resort tourism Flamingo is creating unique attraction for a series of destinations in Thanh Hoa, Vinh Phuc, Tuyen Quang and Ha Nam.

Việt NamViệt Nam10/07/2024

LALA TOWN Street Festival organized by Flamingo

LALA TOWN is a street festival with a systematic investment from the investor Flamingo with a series of continuous activities from entertainment - cuisine - experience - music taking place every weekend. The festival spirit is expressed throughout a series of unique activities, leaving a multi-layered emotional impression such as the "food truck road" with strong local culinary identity, unique and colorful check-in spots and music and light performances that stir up the weekend energy.

Impressive light and sound performances at LALA TOWN

LALA TOWN is a strong step affirming the new strategy of the investor Flamingo Holdings - owner of the Flamingo Hotels & Resorts resort chain in building attractive destination cities and creating an ecosystem of Check-in - Eat, Play - Shopping - Stylish - Festival experiences for a variety of customers.

The festive spirit is expressed throughout a series of unique activities, leaving a multi-layered emotional impression.

After 1 month of continuous piloting at Flamingo Ibiza Hai Tien - the newest destination city under the Flamingo brand - LALA TOWN has recorded surprising numbers when welcoming up to 10,000 tourists every weekend and regularly welcoming up to 1,000 visitors on weekdays. With the event theme renewed weekly, LALA TOWN leads visitors through musical experiences from fiery Rock, outstanding street style with Rap to immersing in the melodious melodies of famous Pop Ballads... Besides the music stages, the heat of LALA TOWN spreads throughout the festival road with new entertainment activities such as: hip hop dance competition, K-pop cover, check-in with giant robots and food truck street giving visitors a culinary experience full of street style.

LALA TOWN welcomed up to 10,000 visitors in the first month of its launch at Flamingo Ibiza Hai Tien

Following the success of lala town at Flamingo Ibiza Hai Tien, Flamingo Holdings will continue to deploy this street festival model at a series of other facilities in the chain including: Flamingo Dai Lai Resort, Flamingo Golden Hill (Ha Nam) and Flamingo Heritage Tan Trao City (Tuyen Quang). In each destination city, the event schedule will be designed separately to highlight the beauty of each locality.

The highlight of the LALA TOWN street festival in Flamingo Heritage Tan Trao city will be the lighting ceremony of the check-in light park on Pho Day river, appearing for the first time in Tan Trao. On July 13, the river will be lit up with the brilliant colors of a series of decorative clusters simulating a fairy garden on the heritage river. Activities to honor the cultural values of Tuyen Quang land will certainly also be present in the schedule of activities of the upcoming event.

Light check-in park at Flamingo Heritage Tan Trao - fairy garden by the heritage river (illustrative photo)

On the heritage land of Ha Nam, on July 20, LALA TOWN will bring a colorful carnival and treat visitors to soothing songs in the Soul Of The Hill music night. All contribute to diversifying the customer experience journey when coming to the cultural destination of Ha Nam.

Soul Of The Hill Romantic Musical Stage

Particularly at Flamingo Dai Lai Resort, the resort's large space is a favorable condition for Flamingo to invest heavily in extremely impressive highlights for the first event on July 26 such as: Light Square, Colorful Avenue and Check-in Park on the water covering a corner of the large Bach Thanh Lake. The joyful spirit of LALA TOWN at Flamingo Dai Lai will certainly open up more opportunities for fun and discovery for all family members during the weekend.

LALA TOWN will be held on a large scale at the green area of Flamingo Dai Lai Resort on July 26.

With a weekly festival schedule, LALA TOWN hopes to become a street festival brand associated with impressive experiences and bring many joyful moments to each customer on their journey to experience the destination cities under the Flamingo brand.

Source: kenh14.vn

Source: https://flamingoholdings.vn/lala-town-cua-flamingo-con-loc-sac-mau-khuay-dong-mua-he-khap-mien-bac-d198


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