Saigon Co.op plans to bring Bac Giang lychee to more than 800 points of sale nationwide.

BAC GIANG - On the afternoon of May 27, at Co.opmart Bac Giang Supermarket, the Ho Chi Minh City Union of Trading Cooperatives (Saigon Co.op) organized the program "Journey of Happiness" with specific activities such as cultural exchange and connection - promoting lychee consumption and displaying OCOP products of Bac Giang province. Attending the conference were representatives of a number of departments, branches, enterprises and cooperatives in the province.

The program “Journey of Happiness” was implemented by Saigon Co.op from April 24 to May 31 nationwide, aiming to spread beautiful and profound stories about history, culture, and regional identity, towards the 80th anniversary of National Day September 2 (1945-2025), and at the same time celebrate the 29th anniversary of the Co.opmart supermarket system. In Bac Giang, Co.opmart was established and put into operation from 2015 to present.

Participating in the program “Journey of Happiness” at Co.opmart Bac Giang , customers can enjoy cultural and artistic activities and interact with quan ho singers; have the opportunity to enjoy local products, receive free gifts of high-quality Vietnamese goods, take photos together and set a record of “Online Vietnam Map made from 50 thousand happy smiles taken with the National Flag”. For each happy photo recorded, Saigon Co.op will donate 5 thousand VND to carry out social work at the Center for Nursing War Invalids in Nghe An province.

Booth displaying and promoting OCOP products at the program.

At the program, businesses and many OCOP entities in the province participated in displaying booths to promote and introduce products.

In particular, here, Saigon Co.op and Hong Xuan Agricultural Production and General Service Cooperative (Chu town) signed a contract to consume Luc Ngan litchi into Saigon Co.op's distribution system nationwide. Accompanying litchi growers, with the desire to bring quality litchi at good prices to consumers nationwide, Saigon Co.op plans to bring Bac Giang litchi to more than 800 points of sale nationwide with an output increase of 20% over the same period.

Not stopping at fresh lychee products, Saigon Co.op also consumes processed products from lychee, canned fresh lychee that can be preserved and used for a long time. To best support the consumption of Bac Giang lychee, Saigon Co.op will organize promotional programs, introduce lychee throughout the entire distribution system; coordinate with a number of media agencies to implement programs to stimulate demand for Vietnamese agricultural products...

Representatives of Saigon. Co.op and leaders of Hong Xuan Agricultural Production and General Service Cooperative signed a contract to consume lychee.

In Bac Giang, from 2018 to present, Saigon Co.op has consumed hundreds of tons of lychee from growing areas of Luc Ngan district (old) through the retail system.

News and photos: Tuan Duong

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Source: https://baobacgiang.vn/saigon-co-op-du-kien-dua-vai-thieu-bac-giang-vao-hon-800-diem-ban-tren-toan-quoc-postid418972.bbg