Vietnam Foodexpo 2025: Sao Mai's gratitude and the aspiration to bring Vietnamese agricultural products far and wide

At Vietnam Foodexpo 2025, Sao Mai introduced processed agricultural products as a way to express gratitude to farmers and affirm the journey of Vietnamese agricultural products reaching the international market.

Bringing Vietnamese agricultural products to Vietnamese "Markets"

In 2020, from the fertile Central Highlands, Sao Mai Agricultural Products Processing Joint Stock Company (Sao Mai) was established with the aspiration to elevate Vietnamese agricultural products and accompany farmers on the path of agricultural production. With key products from familiar agricultural ingredients such as passion fruit, pineapple, ginseng, cordyceps, upland rice combined with modern technology lines, Sao Mai is confident to bring consumers truly memorable experiences.

Vietnam Foodexpo 2025 is a key event organized annually by the Ministry of Industry and Trade. This is the largest and most prestigious international exhibition in the Vietnamese food industry, gathering hundreds of domestic and foreign enterprises, a strategic trading place, a meeting point between enterprises and distribution systems, importers from Asia, Europe and the Middle East, creating an open and potential trading environment, thereby helping enterprises increase their brand recognition and expand export opportunities.

Foodexpo - where the elite of the food industry converge

This year, Vietnam Foodexpo 2025 was held on November 12, 2025 at Saigon Exhibition and Convention Center - SECC, District 7, Ho Chi Minh City, gathering hundreds of participating businesses with their branded products.

In this year’s exhibition, Sao Mai brings its products to display at RV29 – RV30 in the area displaying typical agricultural enterprises. This is a central location that helps visitors, partners and international importers easily access, experience the products as well as learn about the production capacity of the enterprise.

Here Sao Mai introduces to consumers its main product system. The pureed fruit lines, concentrated fruit and frozen fruit represent the group of raw materials serving the global food and beverage industry. Along with that is the Sao Mai Nutrition health care product group such as freeze-dried Cordyceps, Cordyceps Ginseng Extract and Jori Tea, developed on the basis of clean ingredients and modern technology.

Sao Mai - Central Highlands identity combined with Italian technology

Coming to Foodexpo 2025, Sao Mai brings the story of a young enterprise but owns a solid foundation: raw material areas developed in the West of Quang Ngai and a synchronous processing line imported from Italy, fully automatic operation, meeting HACCP, FSSC 22000, FDA, HALAL and KOSHER standards.

With potential raw materials and meticulous investment from technology lines to dedicated people, Sao Mai is confident that its product lines are not only the first familiar choice for every Vietnamese person but also conquer demanding markets around the world .

Aspirations at Foodexpo 2025

Participating in Vietnam Foodexpo not only helps Sao Mai promote its brand and products, but also opens up opportunities to meet with importers, distribution chains and international partners. This is an opportunity for businesses to demonstrate their green and sustainable production capacity, while affirming their integration orientation in the spirit of “Made in Vietnam, Meant for the World”.

Vietnam Foodexpo 2025 ended with great success. Sao Mai sends its deep gratitude and hopes that although the event has ended, it will become an important milestone, opening a new path for businesses to be more confident in their agricultural production, creating more valuable connections and promoting the journey to bring Vietnamese agricultural products to rise more strongly on the world food and agricultural product map.

Source: https://congthuong.vn/vietnam-foodexpo-2025-loi-tri-an-cua-sao-mai-va-khat-vong-mang-nong-san-viet-vuon-xa-431355.html