In the first 10 months of 2025, Bac Ninh welcomed more than 5.7 million visitors, including 375,000 international visitors. Tourism revenue is estimated at VND5,500 billion, exceeding the yearly plan by 102.5%.
This result reflects the attraction of the Kinh Bac land with rich identity, and at the same time affirms the effectiveness of tourism promotion and advertising work.

Bac Ninh Quan Ho folk song performances always attract a large number of tourists (Photo: Do Quan).
Along with the richness and diversity of cultural and spiritual tourism products, agricultural, rural and craft village tourism is considered a new resource of the smokeless industry of Bac Ninh.
Regarding agriculture, Bac Ninh's disadvantage is limited cultivation area, so Bac Ninh focuses on developing high-tech agriculture.
The province aims to increase the proportion of high-tech agricultural production value to 35-40% of the total value of the whole industry by 2025.
According to statistics, Bac Ninh currently has 72 high-tech farming establishments, with a total area of 160 hectares, of which 29 production establishments meet VietGAP standards, 47 establishments produce vegetables and flowers in net houses, membrane houses, and greenhouses. At the same time, the whole province currently has 93 provincial-level OCOP products (59 products achieving 4 stars and 34 products achieving 3 stars).
Building eco-tours, planting trees, releasing fish, raising animals,... are interesting experiences for tourists.

Visitors to Bac Ninh can experience activities in craft villages (Photo: Dong Thu).
From the potential of craft villages, in recent times, Bac Ninh has paid attention and exploited them to develop tourism.
Bac Ninh has formed craft village tourist attractions that are loved by tourists such as: Dong Ho painting village (Thuan Thanh district), Phu Lang pottery (Que Vo district), Dai Bai bronze casting (Gia Binh district), Xuan Lai bamboo and rattan weaving village (Gia Binh), Phu Khe wood carving village (Tu Son), Dinh Bang lacquer village (Tu Son)...

Bac Ninh has formed craft village tourist attractions that are loved by tourists (Photo: Dong Thu).
Coming here, visitors not only see with their own eyes and learn about the production process, but also directly participate in the product making process, learn about the lives of residents and the cultural characteristics of each locality.
On the other hand, combine exploring the landscape, resting, enjoying village cuisine and shopping for souvenirs.

Young tourists enjoy feeding sheep at Bac Ninh Cultural Ecological Area - Green Farm (Photo: GF).
A representative of the Department of Tourism of Bac Ninh province said that currently, many tourists are very fond of the agricultural and rural tourism model because of the reasonable cost, the ability to relax, immerse themselves in a fresh and peaceful space, and enjoy fresh and safe fruits right in the garden and buy them as gifts for friends and relatives...
In Bac Ninh, we can mention the Quan Ho Tourist Area in Hoa Long Ward, Bac Ninh City with the type of resort and eco-tourism; experience and explore cultural values, especially Bac Ninh Quan Ho Folk Songs connected with the Ba Chua Kho Temple Cultural - Festival Tourist Area (Bac Ninh City), the Nhu Nguyet Frontline Historical Tourist Area...
To promote agricultural and rural tourism, digital technology is strongly exploited by Bac Ninh in tourism management and promotion to increase attractiveness.
In the era of technology 4.0, tourists, especially young people, tend to search for information, reviews, and travel suggestions through social networks, short videos, or online platforms...

Applying digital technology and launching digital platforms to promote tourism development is being implemented quite effectively in Bac Ninh (Photo: Dong Thu).
Keeping up with the trend, Bac Ninh Museum No. 2 recently launched the channel "Go to Bac Ninh" on 4 social networking platforms with a large number of users such as: Facebook, TikTok, Instagram, Youtube.
The "Go to Bac Ninh" channel is designed with an interface that is typical of Kinh Bac culture. The content, images, and videos posted on the channel focus on introducing the beauty of heritage, typical historical and cultural relics, tourist attractions, traditional craft villages, festivals, cuisine, folk games, eco-tourism areas, and outstanding tourism potential of the province...
Each article and each video aims to spread, connect, and inspire interest in experiencing Kinh Bac cultural heritage, while encouraging the community to interact and participate in creating digital content about Bac Ninh culture.
Some articles are selected by the administrator and translated into English, Korean and Chinese to reach international visitors.
Dr. Nguyen Van Dap, Deputy Director of the Department of Culture, Sports and Tourism of Bac Ninh province, said that by applying information technology, Bac Ninh hopes to increase access and interaction with potential tourists, especially young people, while improving the effectiveness of tourism communication and promotion, contributing to making tourism an important economic sector of the province, in line with the current trend of digital transformation in culture and tourism.
Source: https://dantri.com.vn/du-lich/bac-ninh-xay-dung-he-sinh-thai-so-phat-trien-du-lich-nong-thon-20251122115627872.htm






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