In fact, Ninh Binh's success in promoting local culture and tourism is understandable because instead of organizing a purely entertainment festival, Forestival 2025 focuses on two strategic pillars: Culture - art and environment. An elaborate, grand and very methodical Forestival 2025, combining modern music , visual arts and community creativity. Many famous artists and contemporary art performance groups are invited to participate - creating a colorful and extremely attractive music party.
Come to Ninh Binh to experience a unique art space amidst beautiful, majestic nature. Experts say this is a direction that is in line with global tourism trends, as tourists increasingly seek profound experiences, linked to culture and ecological values.
Mr. Nguyen Cao Son - Vice Chairman of Ninh Binh Provincial People's Committee shared that Ninh Binh is an ancient land with diverse natural and cultural resources on a unique landscape, crystallizing the rich history of human culture and Vietnam, which used to be the Capital - City. Based on that advantage, the province has strongly entered the "Smokeless Industry" to become an attractive destination, a source of inspiration and opportunity for the province to develop. Mr. Bui Van Manh - Director of Ninh Binh Department of Tourism said that Ninh Binh has effectively exploited the potential of unique cultural heritage and beautiful natural landscapes to develop tourism.
In fact, in recent times, some other localities have also chosen this direction, taking cultural and natural identity as the foundation for sustainable tourism development. Typically, Hoi An (Quang Nam province) has restored the rural space combined with community ecotourism in Tra Que, Cam Thanh... Or An Giang province is exploiting the advantages of the Bay Nui region, developing spiritual and ecological tourism, combining traditional festivals and experiencing the nature of the river region.
Meanwhile, Ha Giang with its tourism model associated with cultural identity in Dong Van and Meo Vac has brought many extremely interesting experiences to tourists. Many houses of Mong, Lo Lo, Tay ethnic groups have been renovated into homestays, welcoming guests from afar. The simple, rustic meals but full of highland flavors, the Khen dances, brocade costumes... All become special charms for tourists when they set foot here.
These approaches show that when localities combine heritage, cultural identity and available resources, they not only attract tourists but also arouse pride and participation of the local community. The approaches of Ninh Binh, Hoi An (Quang Nam province) or Ha Giang... are all shining examples for other localities to refer to. However, the problem is that each province needs to develop its own strategy, avoid overlapping products to create differences, so that the journey of discovery of tourists is always new and attractive.
Source: https://bvhttdl.gov.vn/ban-sac-du-lich-moi-20250604154143278.htm
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