Da Nang creates media campaign to welcome top Korean artist

Danang Airport's T2 International Terminal launched a special campaign

Danang Airport's T2 International Passenger Terminal launched a special campaign "Welcome VIP" to welcome Kpop king G-Dragon back to Vietnam.

Danang International Terminal Investment and Operation Joint Stock Company (AHT - investor of T2 international passenger terminal, Danang airport) said that this is an outstanding activity in the effort to turn the airport not only into a transit point but also a cultural touchpoint, where each passenger is welcomed as a "special" guest.

Inspired by the image of the daisy with missing petals - a symbol associated with G-Dragon, the space of the T2 international passenger terminal, Da Nang airport is decorated in a uniform manner from the outside landscape to the waiting room, information desk to the staff uniform. The whole idea is to spread the spirit of hospitality and creativity, while connecting with the international fan community of Korean artists.

The photo source titled “Welcome VIP. Welcome G-Dragon” on AHT’s social media page quickly attracted attention to Da Nang airport with thousands of interactions and positive comments from the online community. The campaign not only created a domestic effect but also spread strongly on international social networks, with a series of posts and shares from the fan community and users in Korea, Thailand, Japan, etc.

This shows that the campaign's influence has gone beyond Vietnam's borders, while contributing to promoting the image of Da Nang city as friendly, hospitable and inspiring in the eyes of international friends.

Danang International Terminal T2 - where the special "Welcome VIP" campaign takes place - is a 5-star Skytrax terminal, not only providing convenient services according to international standards but also a cultural touchpoint, where passengers can start or end their journey with memorable experiences.