On the afternoon of November 6, the Department of Culture, Sports and Tourism of Lam Dong province organized a program to connect and cooperate in tourism development between Lam Dong and its Malaysian partner in 2025.
The program was attended by leaders of many departments, branches, localities of Lam Dong province, experts and the delegation of the Malaysian Tourism and Travel Association.
At the program, Director of the Department of Culture, Sports and Tourism of Lam Dong province Nguyen Van Loc informed that the Malaysian tourist market has been and is one of the ten key international tourist markets of Lam Dong.
Expanding international cooperation, especially with the key market of Malaysia, is identified as one of the important tasks to improve quality, diversify products and promote Lam Dong tourism brand to regional friends.

According to the Director of the Department of Culture, Sports and Tourism of Lam Dong province, tourism businesses in Lam Dong are gradually building a tourism ecosystem suitable to the needs of the Halal market.
The connection between the two sides today is a practical step to turn potential into concrete cooperation opportunities.


At the program, representatives of Lam Dong Investment, Trade and Tourism Promotion Center introduced the province's potential, strengths and investment cooperation opportunities.
With the largest natural area in the country, diverse terrain, temperate climate, rich ecosystem and valuable indigenous culture, Lam Dong has favorable conditions to become a tourist center of the region and the whole country.
Lam Dong aims to develop high-quality tourism, becoming a spearhead economic sector in a green, sustainable and responsible direction.

Within the framework of the program, the Malaysian Association of Travel and Tourism introduced Halal cuisine and services. Chairman of the Malaysian Association of Travel and Tourism Fathir Badri Alhadad said that Malaysia is one of the world's leading countries in Halal tourism, with experience in managing and developing high-quality Halal products and services. This Fam trip to Lam Dong is an invaluable platform to learn, exchange innovative ideas and establish meaningful relationships in the tourism industry.
He pledged to make the most of this experience to learn more about Lam Dong's unique features, culture and cooperation potential.

At the program, delegates, businesses, and tourism partners of Lam Dong and Malaysia discussed the needs, potentials, and experiences in serving the Halal tourism industry, from cuisine, accommodation to experiential activities...

On this occasion, businesses from both sides signed memoranda of understanding on tourism development cooperation, aiming to form specific Halal tourism products suitable to the tastes of Malaysian tourists in the near future.
Source: https://baolamdong.vn/ket-noi-va-hop-tac-phat-trien-du-lich-giua-lam-dong-va-doi-tac-malaysia-400858.html






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