Fireworks Festival Returns, Da Nang Expects to Welcome 1.5 Million Summer Visitors

The Da Nang International Fireworks Festival (DIFF 2023) has officially returned, promising to light up "brilliant hope" not only for the coastal city but also for the country's tourism industry.

DIFF 2023 season has had a pretty impressive start. Photo: H. Ha

Unique attraction

The opening night of the Da Nang International Fireworks Festival - DIFF 2023 took place impressively. After 3 years of waiting, DIFF audiences saw the sky and the Han River merge as one, when the "fireworks" performance between the Da Nang - Vietnam fireworks team and the JoHo Pyro - Finland team took place.

While the host team Vietnam told the story of peace and friendship through the theme “Da Nang - the sound of peace”, Finland expressed its strong emotions and love for life in the theme “Starting the heart”.

After more than 11 editions, the Da Nang International Fireworks Festival (DIFF) has brought the city a brand that creates its own unique attraction. 2017 is a memorable milestone when DIFF was socialized with the expectation of creating a strong impression for Da Nang in 2017 and in the future will affirm DIFF as a "must-see festival" for friends from all over the world.

Tourists attend fireworks viewing spots in Da Nang. Photo: H. Ha

Accordingly, DIFF 2023 with the theme "World without distance" is an affirmation of the effort to promote the strong recovery of world tourism in general and Vietnam, Da Nang in particular after the pandemic.

In fact, localities that have successfully created attractive festivals and events with their own unique identities have achieved impressive results in terms of the number of tourists. After the pandemic and the impact of the economic recession, this is really the right way to do it and needs to be spread to localities that consider tourism as a key economic sector.

For Da Nang , to become an attractive destination, this summer, the city of the Han River not only has DIFF but also countless new experiences to invite visitors to enjoy. But the return of DIFF is truly a strong mark to help affirm the leading tourism brand in the country.

Striving for the pride of the city

Mr. Nguyen Van Binh - Chairman of Sun Group Central Region said that so far, more than 80% of the tickets for the 5 fireworks nights have been sold. The opening night tickets were sold out shortly after the organizers announced information about the festival. This shows the great appeal of DIFF after 3 years of suspension due to the pandemic.

In addition, Sun Group continues to accompany the People's Committee of Da Nang City to organize a series of events on the sidelines of DIFF, to affirm Da Nang as "Asia's leading event - festival destination" that visitors should not miss this summer.

The festive atmosphere is everywhere at Sun World Ba Na Hills this summer. Photo: H. Ha

The most attractive festivals include: Lantern Festival; B'estival Food and Beer Festival; Korean Cultural Festival; French Cultural Festival... at Sun World Ba Na Hills. Along with that, many interesting experiences, both modern and traditional, are still being held throughout the summer in Da Nang, on all roads and destinations.

In fact, thanks to the return of DIFF, a series of service businesses, restaurants, hotels and yachts on both sides of the Han River have also enjoyed a boom in demand, proactively launching combo packages of "dinner party, fireworks viewing"...

The explosive opening night with a large influx of visitors is a positive signal for DIFF and Da Nang tourism. Ms. Ngo Thi Kim Yen - Vice Chairwoman of Da Nang People's Committee admitted that the return of the fireworks festival is a great effort and endeavor of the city.

According to Ms. Yen, this fireworks festival is considered a boost to help Da Nang tourism return to the pre-COVID-19 period. With the support of businesses, Da Nang City organized 28 accompanying events during the more than 1 month of the fireworks festival and expected to welcome more than 1.5 million visitors.

Laodong.vn