City center house, live like in a 5* hotel

High-end apartments in the central area of the capital receive much attention not only because of the advantage of connecting location, a series of available external utilities, but also attract buyers thanks to the 5-star standard management service from a reputable operating unit.

Silk Path Hotels & Resorts - 5* hotel chain brand across Vietnam (Source: Silk Path)

Operating brand enhances project value

A recent report by CBRE indicates that investors in Vietnam are increasingly interested in integrating hotel management services into luxury apartment projects to create highlights and increase the value of the project.

According to Savills analysis, branded apartments typically command a 35% premium over a comparable non-branded product in the vicinity. This premium varies significantly by location, brand and operator.

"With a reputable management and operation brand, real estate is a safer product, positioned to stand out even when the market becomes challenging," said Savills' report.

In addition to the selling price, this model is also attractive in that it increases brand value and enhances the experience for the owner. Specifically, for hotel groups, this type of product helps diversify the portfolio, provide additional revenue sources and help further strengthen relationships with customers.

For investors, partnering with a reputable management brand will increase product reputation and can help the product achieve a higher selling price. In addition, the participation of reputable management units will ensure design standards, security as well as the quality of services.

Therefore, projects managed and operated by reputable brands will create strong attraction from investors. In particular, projects possessing additional advantages in parallel: city center location, value added from external utilities... are even more attractive to buyers.

Recently, investors have been buzzing about the appearance of The Gloria The Silk Path, a luxury apartment project managed and operated by the prestigious brand Silk Path Hotels & Resorts.

The 12-storey apartment tower located in the heart of Hanoi emphasizes the experience of residents through small and medium-sized services and utilities, but the modern and trendy service quality is not inferior to 5-star hotels, with: sky bar; gym; sauna; walking garden; fountain; green campus...

Project photo The Gloria By Silk Path (Source: Grand M)

Since its launch, The Gloria By Silk Path has received great attention from customers who have the need to settle down and invest because of its prime location in the central district of Dong Da, Hanoi. The project is located at 8 Nguyen Hong - a bustling street with many nostalgic features of Hanoi.

Instead of having to wait many years for basic infrastructure like the new districts located in the East and West of Hanoi, The Gloria By Silk Path offers a synchronous continuation with the existing external facilities of the central area, while not being affected by the construction of new projects around. This helps ensure a more stable quality of life for residents.

With a radius of proximity to schools, hospitals, major roads, shopping and entertainment areas and especially cultural destinations of each city, The Gloria By Silk Path not only creates favorable conditions for residents in daily life but also provides a quality environment for the physical and mental development of children in the family as well as medical services and health care for the elderly.

In particular, with its location “next to the lake, close to the city, next to nature” when located between 3 large lakes: Thanh Cong, Chua Lang, Ngoc Khanh…. The Gloria by Silk Path gives residents here the feeling of living closer to fresh nature.

The hotel management unit Silk Path Hotels & Resorts has brought 5-star hotel standards to The Gloria with international standard facilities and management services. The basic service package at the apartment already has 5-star standard facilities: 24/7 reception; Bellman to support the homeowner; Professional security; Luxury apartment lobby,...

In addition, the advanced service package allows the owner to choose high-class benefits: professional cleaning; organizing parties at home; booking airline tickets, hotel rooms; high-class butler...

Although the trend of migrating out of the central core of big cities is gradually spreading, owning a luxury apartment right in the inner city, with an enhanced quality of life from a reputable operating brand like at The Gloria By Silk Path is always the desire of many people.

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