Training on digital transformation skills in cooperative operations

On November 25, the Provincial Cooperative Alliance (PCA) coordinated with the Vietnam Cooperative Alliance to organize a training conference on "Digital transformation skills in cooperative activities" for 70 trainees who are Directors, Deputy Directors and members of cooperatives in the province.

Training class scene.

At the training conference, trainees were equipped with knowledge about core skills and new technology applications in digital communication, such as: Multimedia content production skills; AI application and short video development; effective business through livestream, detailed instructions on support tools, factors to attract viewers and build the most effective livestream script...

The highlight of the training program is the group livestream practice, where the Directors and Deputy Directors of the Cooperative directly experience the role of a salesperson (KOC/KOL).

Accordingly, students choose key products, assign roles and conduct live livestreams on popular social networking platforms such as TikTok and Facebook. At the end of the practical part, the Organizing Committee and students summarize, discuss and evaluate in detail to gain experience, ensuring that knowledge is applied to the maximum in the practical activities of each cooperative.

In the context of promoting national digital transformation, the training program is organized to equip knowledge and practical skills, helping cooperatives effectively exploit digital tools to promote and consume products, thereby improving production and business efficiency and competitiveness.

This intensive training program also shows the initiative of the Provincial Cooperative Union in accompanying member units, helping the collective economic sector quickly and effectively access the digital transformation trend, contributing significantly to the socio-economic development of the province.

News and photos: Phung Thong

Source: https://baoninhbinh.org.vn/tap-huan-ve-ky-nang-chuyen-doi-so-trong-hoat-dong-cua-htx-251125105330765.html