The most special live session of the year of Sendo Farm with the Vice Chairman of Bac Giang Provincial People's Committee - Photo: SENDO FARM
Special live session
Bac Giang Province, Sendo Farm and TikTok Shop officially joined hands to launch Luc Ngan Lychee Week - Pride of Vietnamese Agricultural Products, taking place from June 27 to July 3, 2025.
For another year, the online supermarket is still persistent and continues to be dedicated to promoting Vietnamese agricultural products strongly on its online supermarket platform to Vietnamese families.
This year, Mr. Pham Van Thinh - Vice Chairman of Bac Giang Provincial People's Committee, will directly accompany people at Phi Dien Agricultural Production, Trade and Service Cooperative and creators of multi-platform and application livestream content.
The live session is a formula that farmers can implement in the following years when taking advantage of technology to 'proactively market their homegrown lychees' as quickly as possible.
Persistently orienting Vietnamese agricultural products
This year, Sendo Farm will serve domestic users with GLOBALG.AP standard Luc Ngan litchi with export quality.
This is the passion of farmers in Phi Dien in their efforts to care for the fruit for many months and the desire to bring lychee further through the online supermarket platform.
Through this event, Sendo Farm continues to affirm its role as a platform for quick and widespread connection between gardeners and consumers - Photo: SENDO FARM
Not only lychee, or Luc Ngan - Bac Giang, the model that the online supermarket built will continue to be applied to other crops, expanding the raw material area and product portfolio in the future nationwide in Vietnam.
Spreading Vietnamese Agricultural Products
Sendo Farm, together with Bac Giang province and TikTok Shop, co-organized the event with the presence of Vice Chairman of Bac Giang Provincial People's Committee, Mr. Pham Van Thinh and TikTok content creators such as Me Sam Review, Anh Tay Oi, Chef Hai, Me and baby Marso... taking advantage of and promoting the strengths of each party.
Bac Giang province is famous for its famous lychee and its annual innovation in efforts to bring lychee online.
Sendo Farm has many years of experience in agricultural and retail business with an operating system that has gradually been completed and expanded every year, and finally the strength of the content creator network and TikTok Shop platform.
This cooperation on the basis of media and retail technology, multi-platform livestreaming... will be a new stepping stone for each party to constantly innovate ways to promote and advertise agricultural products in the domestic playground.
This is a convenient and affordable shopping place for users, with the mission of serving meals to one million Vietnamese families every day.
By 2024, the online supermarket has recorded positive numbers such as reaching more than one million trusted customers, tens of thousands of partners participating in the online supermarket network of points of sale and a stable source of goods.
Learn more about Sendo Farm and support Luc Ngan people to enjoy famous lychee at https://sendo.farm/Sendo-Farm-Vai-Thieu.
Source: https://tuoitre.vn/vai-thieu-da-chin-do-tren-sieu-thi-online-sendo-farm-20250628095608497.htm
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