The secret to success throughout MobiFone's development journey

The secret to overcoming the difficulties of the times to continuously develop

Along with the explosive development of the market economy, competition between businesses inside and outside the industry also poses many difficulties and challenges for MobiFone .

In particular, in recent years, after a period of explosive growth, the traditional mobile telecommunications market has gradually entered a saturation phase, along with the popularity of OTT applications, forcing MobiFone to change, gradually transforming into a technology enterprise.

This is not only to exploit and optimize the huge customer base acquired over 30 years, but also to give MobiFone’s customers the opportunity to access leading digital services, keeping up with the breath of the times. MobiFone sets itself the goal of “maintaining telecommunications – attacking new spaces”.

The secret to success throughout MobiFone's development journey - 1

Based on the five main pillars of "Customers - Products - Technology - Operations - Capacity", MobiFone sets specific goals for itself by 2025 to rapidly develop new digital products and services outside of telecommunications such as: digital infrastructure business, providing digital platforms/solutions - digital content; building an increasingly complete MobiFone digital ecosystem.

However, that does not mean that the Corporation does not pay less attention to traditional products for individual customers such as Mobile Telecommunication Services, Data; MobiFiber; Cloud...

In addition to focusing on investing and perfecting telecommunications and technology infrastructure, MobiFone also always updates world trends such as researching and developing 5G networks, while designing more packages that are more suitable for many customer groups.

In September 2019, the launch of the new My MobiFone app helped shorten the distance between customers and MobiFone, becoming an effective information and interaction channel when a series of new features were updated, old features were refined, bringing a smooth and useful experience.

Customers can easily access information of interest including subscriber information, card top-up, news updates, shopping, etc. Up to now, MobiFone is still listening and absorbing feedback from customers to further improve this connection application.

The quality of MobiFone's telecommunications products and services has been continuously affirmed thanks to prestigious awards from prestigious domestic and foreign organizations. Most recently, on March 29, 2023, at the World Mobile Broadband & ICT 2023 Conference, MobiFone was also honored to receive the award "Outstanding telecommunications service provider for Online Customer Care Quality".

Previously, at the World Mobile Broadband & ICT 2023 Conference, MobiFone was honored to receive the award "Outstanding Telecommunications Service Provider for Online Customer Care Quality" at the "World Mobile Broadband & ICT Summit 2023".

Diversify products and services for individual customers

In addition to traditional telecommunications services, for individual customers, MobiFone also invests, researches, and brings new digital products and services that are in line with the trends of the times, including services such as multi-platform Internet television service Clip TV, digital financial ecosystem MobiFone Money...

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These are services that meet daily needs including entertainment, spending, expense management... in a convenient, safe way and especially often have attractive promotions throughout the year.

With Clip TV, a service with 100% copyrighted content and nearly 150 domestic and international TV channels, 3000 hours of Hollyworld movies, VOD warehouse, huge entertainment news,... customers can conveniently experience on the website, on the Clip TV application on phones and SmartTV...

With the MobiFone Money digital financial ecosystem, it helps provide customers with financial services on digital platforms including e-wallets, mobile money services, electronic payments, collection and payment support, electronic money transfers and other financial services conveniently.

In the coming time, MobiFone will continue to invest, upgrade, and launch more personal customer service products integrating high technology to bring its customers the most advanced experiences.

Series of attractive promotions to celebrate MobiFone's 30th birthday
MobiFone also launched a series of attractive incentive programs for individual customers such as: MBF30 package, point exchange program for data... These are all packages that help customers have the opportunity to experience high-quality Internet, "huge" capacity and especially have optimal cost savings.
With the MBF30 package, from January 1, 2023, for only 30,000 VND, customers will immediately receive 30 GB of high-speed data to use for 7 days. The program applies to all MobiFone prepaid and postpaid subscribers, with no limit on the number of package registrations during the program implementation period. In addition to registering for their own subscribers, customers can also give this package to relatives and friends to experience together.
With the Exchange Points for Data program, in addition to reward products such as service usage fees, voice packages, voice packages and SMS, from March 10, 2023, MobiFone customers can exchange accumulated points for Datacode to use 3G/4G.
For information on the latest promotional programs from MobiFone, customers can visit the website https://www.mobifone.vn/ or call hotline 9090 for service.

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