UK-based data analytics company Hopper HQ has just released its "Instagram Rich List 2024", estimating the potential earnings of global celebrities for each post on the social media platform.
The results show that members of girl group Blackpink are leading among Kpop artists.
Specifically, Blackpink's Lisa ranked highest among Korean artists, ranking 29th on the global list.
With over 103 million followers, Hopper HQ predicts Lisa can earn around $623,000 (about 15.5 billion VND) per post.
Right behind Lisa is Jennie, ranked 36th globally with 85 million followers. Jennie is estimated to earn $511,000 (about 12.7 billion VND) for a post on this platform.
Jisoo and Rosé also made the top 50, ranking 40th and 42nd, respectively, with estimated earnings of $474,000 and $472,000 per post.
Members of boy band BTS are also on this list.
Jin ranked 68th with an estimated income of $292,000 (about 7.2 billion VND), while RM ranked 71st with $280,000 (about 6.9 billion VND) per post.
In addition to BLACKPINK and BTS members, the list also features Cha Eun-woo from ASTRO, ranked 72nd with an estimated income of $274,000 (about 6.8 billion VND) per post.
Actor Lee Min Ho also appeared at number 88, with an estimated earning of $211,000 (about VND5.2 billion) per post.
Data released by Hopper HQ shows the great influence of Kpop stars on social networks, especially Instagram.
The huge income from posting advertisements not only reflects their popularity but also shows the significant economic potential in the field of social media advertising.
However, it's important to note that these numbers are estimates only and can vary depending on many factors like content type, brand partnership, and specific marketing strategy.
Still, there's no denying that Instagram has become an important source of income for K-pop artists, contributing significantly to their financial success in the global entertainment industry.
Source: https://laodong.vn/giai-tri/blackpink-kiem-hon-15-ti-cho-moi-bai-dang-instagram-con-bts-1383787.ldo
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