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Shopee Mall product categories recorded order growth of up to 25 times

On October 15, the e-commerce platform Shopee concluded the "10-10 Brand Party" event, recording the increased demand for genuine goods shopping along with prominent consumer trends ahead of the festival and fall-winter season 2025.

Báo Sài Gòn Giải phóngBáo Sài Gòn Giải phóng15/10/2025

Outstanding results from the 10-10 Brand Party program
Outstanding results from the 10-10 Brand Party program

With the theme of "brand party", Shopee has cooperated with leading brands and many sellers to bring a series of attractive programs to users, including product price promotions, livestreams during golden hours, vouchers and many exclusive gifts... From there, helping users shop for genuine products easily and conveniently, saving more than 2,200 billion VND throughout the 10-10 campaign.

Many Vietnamese users prioritize choosing and shopping from reputable domestic and foreign brands on Shopee Mall and Shopee Premium to ensure product quality and origin. According to statistics, the number of orders via Shopee Mall increased 6 times on October 10. Notably, many product categories on Shopee Mall achieved breakthrough growth, in which the category with the highest growth recorded 25 times more orders than normal days.

In addition to the commitment to providing 100% genuine products with flexible free shipping, return and refund policies, Shopee Mall also enhances the experience and connects with users through the "Shopee Mall Brand Loyalty Program". As of October 10, more than 5,000 brands have implemented the program, attracting a community of more than 4 million loyal users to register and enjoy exclusive offers and vouchers every month...

Mr. Tran Tuan Anh, Managing Director of Shopee Vietnam, said: “We are delighted that Shopee Mall and Shopee Premium have gradually become ideal destinations for users looking for genuine products from their favorite brands. Through campaigns such as 10-10, Shopee is committed to continuing to work closely with domestic and foreign partners to bring a more complete shopping experience, while building a safe and trustworthy e-commerce ecosystem for Vietnamese users.”

Source: https://www.sggp.org.vn/cac-nganh-hang-shopee-mall-ghi-nhan-tang-truong-don-hang-len-den-25-lan-post818215.html


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