Accordingly, a Multi Form article will be presented through multimedia videos , from vertical to horizontal; to enhance the experience of accessing and reading news on many different mobile devices, contributing to shaping the inspiration to read and follow mainstream news of all generations of viewers.
Ho Chi Minh City Television has just launched a new multimedia news platform.
The brand HTV NewZ was developed from the name HTV NEWS but with the last letter being "Z" instead of "S"; bringing about the association and concept of New generation of News.
Journalist Cao Anh Minh, General Director of Ho Chi Minh City Television, said that this is an important step in restructuring the news site towards multi-platform news and converged media. In which, the News Center plays a leading role, coordinating with related units to make great efforts and create many innovations to form HTV's new news platform.
HTV NewZ platform with the mission of spreading authentic news content from HTV's news program news, supplementing other detailed information through multimedia to bring digital audiences a visual and comprehensive perspective.
To do this, the team of reporters at the News Center had to form the "go 1 and return 3" business model, which means working once to create 3 products; in addition, coordinating with the NewZ digital content department to produce and publish on other HTV digital platforms.
Meanwhile, multimedia news content will fully optimize the advantages of diverse content reserves on HTV's digital platforms. The birth of NewZ with its approach that closely follows the audiovisual trends of the times will contribute to shaping people's inspiration to read and follow new news.
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