Gla Hair - A hair brand from Vietnam is creating a special highlight in the hair export market in Russia and is sought after by many wholesalers.
The hair extension industry in Russia is growing rapidly. Hair suppliers and wholesalers are very active, creating a competitive market. Besides local suppliers, Gla Hair - a hair supplier from Vietnam, has become a bright spot and impressed by the unique values it brings to Russian customers.
The state of the hair industry in Russia
The hair extension industry in Russia has maintained a good growth momentum in recent years and is forecast to grow even stronger in the future. Along with the increasing demand for hair extensions in Russia, the hair extension industry market in Russia is undergoing a strong change in the supply of hair extensions. If in the past, hair extensions distributed in the Russian market were hair from native Russians and Slavic hair, now hair extensions in Russia have more diverse origins.
The Russian hair industry is increasingly diversifying its sources of hair extensions.
Nowadays, the supply of domestic hair extensions and Slavic hair is increasingly scarce, because the living standards of people in this area are increasingly improving, they almost do not donate hair. Most of the hair extensions consumed in the Russian market are currently imported from Vietnam, India, China. In particular, Vietnamese hair is highly appreciated because of its strong, shiny hair texture, the hair quality is assessed to be similar to Slavic hair and native Russian hair. With the existing advantages of hair production tradition, abundant supply and competitive prices, hair extensions from Vietnam are increasingly popular and sought after in Russia. Vietnam is currently one of the leading hair exporting countries to the Russian market, accounting for about 40% of the market share.
Gla Hair makes its mark in the Russian hair industry
Besides the advantages, Vietnamese hair businesses also face certain challenges when the quality standards of hair extensions in Russia are very strict. The hair extension products provided must be made from 100% raw hair that has not been heat and chemically treated, retain shine, smoothness, not fray, fall out and have a long life. With dyed and styled hair products, they must be able to maintain color and style for a long time of use.
Grasping the needs and tastes of the Russian market, right from the beginning, Gla Hair positioned itself as a leading Vietnamese hair factory in exporting high-quality hair extensions to Europe and chose Russia as its first hair export market. Gla Hair has initially affirmed its name in this market. Up to now, Gla Hair has exported more than 20 tons of hair and owns a network of more than 300 loyal customers in the Russian market. Gla Hair has been in the list of top 10 best hair extension suppliers in Russia for 5 consecutive years from 2019-2023.
Gla Hair is a pioneer in exporting hair to the Russian market.
Key factors for Gla Hair's success in the Russian market
Gla Hair's initial success in the Russian market is due to the company positioning itself as a high-quality hair supplier and focusing on building a hair production process that meets the quality standards of this market. Gla Hair only uses 100% raw Vietnamese hair (which has not been treated with chemicals) in the input stage of hair production. All stages of cleaning, drying, coloring, curling and styling are meticulously performed by a team of skilled craftsmen with advanced technological equipment. Gla Hair has a post-production quality control department, ensuring that the products meet quality standards, standard color, style and size according to customer requirements.
Popular product lines provided by Gla Hair today.
In addition to focusing on product quality, Gla Hair also has a competitive advantage in terms of selling price. Gla Hair is a direct factory with a scale of up to 1000m2, which can supply hair in large quantities at factory prices and with special discounts, eliminating costs arising from intermediaries, helping wholesalers in Russia optimize import costs and profit margins. This is the foundation for maintaining and developing strong relationships with wholesale hair extension customers in Russia.
Gla Hair representative shared that, with the position of becoming the leading hair supplier in Europe , in the coming time, Gla Hair will continue to expand the market to neighboring countries such as England, France, Germany, Italy, Spain, ... On the journey of development and expansion, Gla Hair will promote existing values, at the same time continuously improve the process, enhance the qualifications of the staff and focus on research, grasp the latest trends in the hair industry to bring the best values to partners and customers in Europe.
For more information about Gla Hair, please visit: - Website: https://glahair.com/ - Instagram: https://www.instagram.com/glahairfactory/ - Facebook: https://www.facebook.com/glahairfactory - WhatsApp: (+84) 349008247 |
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