(NADS) - Vietnam Airlines, in collaboration with the Hanoi Department of Tourism and the Ho Chi Minh City Department of Tourism, organized the Vietnam - Europe Tourism Promotion Program 2024 at the Bayerischer Hof Hotel, Munich, marking a turning point in connecting and promoting the image of Vietnam in Europe. This event is part of a series of activities to launch a direct flight to Munich and celebrate the 20th anniversary of the Vietnam - Germany route.
The program not only aims to promote Vietnam as an attractive destination, but also to promote tourism cooperation between Vietnam and European countries. Attending the event were representatives of the Vietnamese Consulate in Germany, Hanoi Department of Tourism, Ho Chi Minh City Department of Tourism, Saigon Tourist Corporation, General Director of Munich Airport, domestic and foreign press agencies and many other important partners.
One of the highlights of the event was the Vietnam-Europe Tourism Promotion Conference, where the parties signed a memorandum of understanding on cooperation in the fields of aviation and tourism including: Saigontourist Group, Saigontourist Travel, Studiosus Reisen Munchen GmbH and Kuoni Global Travel Services Limited.
Vietnam Airlines and international partners develop sustainable tourism products and improve service quality to attract more tourists from European countries to Vietnam.
Vietnam and European countries. Photo: Vietnam Airlines
Vietnam Airlines Deputy General Director Le Duc Canh said that this cooperation not only expands tourism potential but also strengthens Vietnam Airlines' role as an important bridge between Vietnam and Europe. With more than 3.1 million passengers served over the past 20 years, the Vietnam - Germany route continues to play a strategic role in promoting trade between countries around the world.
“Vietnam Airlines is proud to be a bridge, contributing to attracting tourists from Europe to Vietnam. We believe that, with extensive cooperation and sustainable development strategies, Vietnam tourism will continue to develop and reap many successes in the European market in general and the German market in particular,” Mr. Le Duc Canh assessed.
The important point is the rapid increase in the number of European tourists to Vietnam, contributing to affirming the position of Vietnam on the global tourism map. The combination of unique cultural heritage, diverse nature and quality air services has made Vietnam an ideal destination for international tourists.
By opening new routes to Munich, Vietnam Airlines continues to demonstrate that the organization is developing strongly in the German market in particular and Europe in general. At the same time, the sustainable development strategy not only aims at economic goals, but also contains a message and is also a necessary issue in the steady and long-term steps in the context of global competition.
Source: https://nhiepanhdoisong.vn/khai-truong-duong-bay-viet-nam-munich-vietnam-airlines-thuc-day-du-lich-voi-chau-au-15331.html
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