The event created destination value by attracting hundreds of thousands of viewers and millions of shares on social networks within 24 hours.
Corex Business Solutions Joint Stock Company is the unit selected by the Hanoi People's Committee to produce and implement the drone demonstration project to welcome the New Year of the Dragon. In addition, the project directed by the Hanoi People's Committee and Tay Ho District also has the support of many units such as the Vietnam National Oil and Gas Group ( Petrovietnam ), Vietnam Public Joint Stock Commercial Bank (PVcomBank)...
Corex representatives said that in a record short period of only 18 days, the project would have been impossible without the resources and participation of many units, with thousands of people working together.
"This is the first time a new cultural and technological project has attracted the participation of political - cultural - economic - social forces, from government agencies, security agencies, military, transportation, health...; experts in culture - history, art, music; leading prestigious enterprises in Vietnam and received the participation and positive feedback from the majority of people. It can be said that the Hanoi Art Light Festival - Brilliant Thang Long is not an event, but a cultural and technological project marking the superiority and international thinking of the participating forces.", Mr. Nguyen Minh Thang, Deputy General Director of Corex commented.
The drones use the latest technology, arranged according to a technical diagram with high precision. Photo: Corex
For the event to be successful, in addition to the above factors, the project requires the gathering of many domestic and foreign experts to ensure that everything is programmed accurately, the working process must be truly serious and professional, and then the technology and techniques, said Mr. Nguyen Minh Thang.
Safety and accuracy are top priorities. According to the deploying unit, the 2,024 drones used at the event are all unmanned aircraft with the latest technology. The maximum flying height is 400m, ensuring that most people in the inner city districts can observe the performance.
The "Brilliant Thang Long" light festival with 2,024 drones created 11 installation works in the sky of Hanoi on the evening of February 7, a rehearsal event before the official performance that will take place before New Year's Eve to welcome the New Year of the Dragon on the evening of February 9. The performances carry a message about Hanoi City with a contemporary breath, a "glimpse of the homeland" for the Vietnamese people, and also an introduction to Vietnamese culture to international visitors.
Mr. Nguyen Minh Thang - Deputy General Director of Corex directly directed the implementation of the performance. Photo: Corex
To produce the 20-minute performance, the project team said they had researched traditional culture with the advice and assessment of cultural and historical experts, combined with the creativity of the young intellectual team participating in the project. "We want to create a unique and attractive destination value for Hanoi. Using technology properly and appropriately not only brings a complete feeling to the audience on the spot but also creates a very strong spread on social platforms," said Mr. Nguyen Minh Thang.
Accordingly, the rehearsal performance attracted hundreds of thousands of on-site audiences and more than 20 million shares on social networks within just 24 hours.
People are excited about the rehearsal performance of the Hanoi Art Light Festival. Photo: Corex
Corex is also the unit that successfully organized the light show with 1,653 drones at the Nha Trang Sea Festival in June 2023, which is also a Vietnamese record for the largest number of aerial drones at that time. In addition, this is also the unit that is consulting and implementing many cultural projects and destination strategies for businesses and major provinces and cities in Vietnam.
Mr. Vu
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