Vietnam International Fashion Week Spring Summer 2025 just ended with an emotional closing night from three talented designers from the domestic and international fashion industry last night, June 8.
The highlight of the program was the collection “Ma dao” by Vu Viet Ha. Under the talented hands and delicate aesthetic thinking, the designs were “magically” transformed into vivid paintings, carrying the breath of Bac Ha market – where culture, people and traditional materials blend into the contemporary highland life.
“ Vivavivu ”: A burning summer love song
Opening the closing night, Adrian Anh Tuan led the audience into a summer symphony filled with sunshine and wind with a brilliant sunset in his romantic fashion language called “Vivavivu . ”
Inspired by trips to tropical seas, under the sparkling sunlight of a brilliant sunset, “Vivavivu” is not only about fashion, but also a love story, a journey of self -discovery through each gentle step on the sand.
With catchy tropical music playing, beauty queens like Huong Giang, Le Hang, Kim Duyen, Quynh Anh… stepped out, bringing with them the brilliant summer atmosphere. The designs were like golden afternoon clouds, bringing a romantic, gentle and poetic atmosphere to the performance space.
In this comeback, designer Adrian Anh Tuan focuses on light and airy yet liberal outfits for both men and women. Woven from sustainable recycled materials, “Vivavivu” is like a message about a gentle summer, where the soul is released by the sea breeze. Immersed in the performance, the audience seemed to follow the vibrant music of the liberal and youthful catwalk steps of the models.
Adrian Anh Tuan’s signature logomania details (using brand symbols openly on clothes and accessories), or the vibrant floral colors, monogram patterns, shorts, Hawaiian shirts or maxi dresses… are always the most prominent features in the new designs. In addition, Adrian Anh Tuan’s signature draping technique is still skillfully applied in this collection.
Adrian Anh Tuan's "Vivavivu" Summer is not only cool with tropical colors and patterns, soft with flowing designs, but also charming and sexy with "breathtaking" cut-outs. Always investing carefully and meticulously in designs, Adrian Anh Tuan has brought a collection full of vitality about the wandering of a hot Summer.
Holi Festival of Colors on the Runway
One of the highlights of the fashion weekend was the collection "Holi , " a vibrant visual journey inspired by the Holi Festival of Colors (India) by Singaporean designer Frederick Lee. Each design is a skillful combination of sophisticated couture techniques, bright color palettes and a free spirit, to honor the diverse beauty of cultural heritage as well as evoke the spirit of living fully with personal color.
Frederick Lee has skillfully transformed cultural inspiration into an expressive fashion language, subtly combining traditional elements with contemporary spirit.
Each design in “Holi ” is a bold experiment in shape, color and material. From fiery fuchsia, dazzling vermilion to deep oceanic cobalt, everything glows in a magical visual display. Layered fabrics, artistic architectural cuts and meticulous hand-applied techniques create a stunning visual effect.
Opening the show, runner-up Hoang Nhung appeared in a tight-fitting bronze design, embellished with sophisticated 3D metallic motifs. Immediately after, the models continued to strut their stuff in outfits with a typical festive spirit, expressing a proud, elegant and powerful demeanor.
The collection is not only a display of color but also a tribute to traditional Indian craftsmanship, from meticulous hand embroidery techniques, folk motifs to elaborately treated fabrics such as silk organza, tulle or metallic brocade. Each design in the collection is a dialogue between the past and the present, between cultural heritage and modern spirit.
Along with that, the finale of the show, Miss Bui Quynh Hoa appeared radiantly in a striking yellow design with powerful blue and yellow feathered shoulder pads. The tight-fitting dress with a high thigh slit combined with puffy sleeves to create a strong shape, head accessories and jewelry with Asian influences, expressed the vibrant and vibrant spirit of the festival.
Frederick Lee has long been known for his personal, creative and artistic design style. As one of the prominent faces in the Asian fashion industry, he has contributed significantly to shaping the region's fashion identity on the international map.
Bac Ha "specialty" on the runway
Closing the closing night of International Fashion Week Spring Summer 2025, Vu Viet Ha contributed to leaving a complete mark on the fashion week with the collection "Ma dao ." Always concerned about how to renew old values in a refined way to express his own identity in the world fashion flow, this time the designer decided to bring traditional "specialties" into the highland lifestyle.
Vu Viet Ha shared that his creative inspiration often starts from unexpected moments like the time he accidentally came across the costume of a Dao Dau Bang girl in the middle of a brilliant Bac Ha market, or the fascination in each brocade pattern of the Mong and Nung Din people... All of those cultural pieces were collected, distilled and blown into a lively journey to the Northwest highlands called "Ma d ao."
“Ma Dao” contains many layers of meaning, starting from the brocade pieces crafted from the skirts of ethnic minorities, to the way Vu Viet Ha puts all his heart into each step such as weaving, dyeing, hand-sewing… Even the buttons are hand-molded as a way to preserve Vietnamese cultural identity.
Through the artistic lens of Vu Viet Ha, the journey to discover the colors of the Northwest appears vividly and clearly. Not stopping at recreating, he also breathes new life into traditional materials with Op Art effects, leading viewers through 40 unique designs with many emotional levels on the background music with haunting melodies imbued with the sound of the Northwest mountains and forests.
Runner-up Quynh Anh opened the show in a powerfully sculptural outfit: the hand-pleated upper body was placed in elaborate layers, simulating the soft curves of the Northwest mountain slopes, while the lower body impressed with a transparent layer of chiffon, with fringes along the body creating a graceful movement effect with each catwalk step.
Meanwhile, Vu Viet Ha’s “muse” - Miss Le Hoang Phuong is the embodiment of the beauty that blends tradition and contemporary visual language. A special highlight is the appearance of the traditional Dao Dau Bang hat made of real hair, with a rectangular block on top made from many silver (or aluminum) bars.
Not stopping there, Vu Viet Ha also creatively and skillfully inserted meticulous hand-embroidered details and elaborate embossing like a moving picture of culture. All of this created a memorable ending to the fashion week, where the national spirit was sublimated in a contemporary form on the runway.
Source: https://baohaiduong.vn/noi-dac-san-truyen-thong-duoc-phu-phep-song-dong-413632.html
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